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Key regions: United Kingdom, Brazil, India, China, Indonesia
The Storage market in Asia is witnessing significant growth and evolution, driven by various factors shaping consumer preferences, market trends, and local special circumstances.
Customer preferences: Customers in Asia are increasingly demanding storage solutions that offer high capacity, fast data transfer speeds, and enhanced security features. With the rising adoption of cloud storage services and the proliferation of data-intensive applications, there is a growing need for reliable and scalable storage solutions among businesses and individual users in the region.
Trends in the market: In China, the Storage market is experiencing a shift towards solid-state drives (SSDs) due to their superior performance and durability compared to traditional hard disk drives (HDDs). The demand for SSDs is being further fueled by the increasing popularity of gaming PCs and high-performance laptops in the country.
Local special circumstances: In Japan, the Storage market is characterized by a strong emphasis on data protection and disaster recovery solutions. The country's stringent data privacy regulations and the frequent occurrence of natural disasters have led to a growing demand for storage systems that offer advanced backup and recovery capabilities to safeguard critical information.
Underlying macroeconomic factors: The rapid digital transformation taking place across Asia is driving the growth of the Storage market in the region. As businesses increasingly rely on data-driven insights to gain a competitive edge, there is a growing need for robust storage infrastructure to store, manage, and analyze large volumes of information effectively. Additionally, the increasing penetration of smartphones, IoT devices, and e-commerce platforms is generating a massive amount of data that needs to be stored securely, further fueling the demand for advanced storage solutions in Asia.
Data coverage:
The data encompasses B2B enterprises. Figures are based on hardware-related expenses of businesses for setting up and maintaining an IT infrastructure.Modeling approach / Market size:
Market sizes are determined through a top-down approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports and national statistical offices. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and level of digitization. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques, such as exponential trend smoothing and the S-curve function, is based on the behavior of the relevant market.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)