Generative AI - Poland

The rapidly growing Generative AI market in Poland is fueled by the increasing adoption of digital technologies, rising health awareness among consumers, and the convenience of online health services. This extraordinary growth rate is driven by the country's strong focus on developing its AI industry and implementing AI solutions in various sectors.

Customer preferences: As the Generative AI Market within the Artificial Intelligence Market continues to grow in Poland, there has been a noticeable shift towards personalized and interactive customer experiences. Consumers are now seeking more customized solutions that cater to their specific needs and preferences. This has led to an increase in demand for AI-powered chatbots and virtual assistants, which can provide real-time support and recommendations. Additionally, the rise in popularity of voice assistants and smart home devices also reflects the increasing trend of integrating AI technology into daily life. This shift towards personalized and interactive experiences is driven by the desire for convenience and efficiency, as well as the growing trust in AI technology.

Trends in the market: In Poland, the Generative AI market within the Artificial Intelligence market is experiencing a rise in demand for AI-powered chatbots and virtual assistants. This trend is driven by the increasing need for efficient and personalized customer service, as well as the growing adoption of AI in various industries. Additionally, there is a growing focus on developing AI solutions that can understand and communicate in Polish, catering to the local market. This trend is significant as it highlights the potential for AI to enhance customer experience and streamline business operations in Poland. It also presents opportunities for industry stakeholders to tap into the growing market and offer innovative AI solutions. As this trend continues, we can expect to see further advancements in AI technology and its widespread adoption across various sectors in Poland.

Local special circumstances: In Poland, the Generative AI market is gaining traction with the government's focus on developing the country's AI capabilities. The market is also influenced by the strong presence of IT companies and a skilled workforce. Additionally, the country's favorable regulations and support for startups have led to a growing number of AI startups in the market. These factors contribute to the market's growth and potential for innovation in the field of Generative AI.

Underlying macroeconomic factors: The Generative AI Market within the Artificial Intelligence Market in Poland is heavily influenced by macroeconomic factors such as technological advancements, government support, and investment in AI infrastructure. Countries with strong regulatory environments and significant investments in AI technology are experiencing higher market growth compared to those with regulatory barriers and limited funding. Moreover, the increasing demand for AI solutions in various industries, coupled with the country's strong economic health and favorable fiscal policies, is driving the growth of the Generative AI Market in Poland.

Data coverage: The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the funding values from different industries for the market.

Modeling approach / Market size:Market sizes are determined through a top-down approach with a bottom-up validation, building on a specific rationale for each market. As a basis for evaluating markets, we use annual financial reports, funding data, and third-party data. In addition, we use relevant key market indicators and data from country-specific associations such as GDP, number of internet users, number of secure internet servers, and internet penetration. This data helps us estimate the market size for each country individually.

Forecasts:In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited to forecast digital products and services due to the non-linear growth of technology adoption. The main drivers are the level of digitalization, the number of secure internet servers, and the revenue of the Public Cloud market.

Additional Notes: The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russian-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the market is updated on an ad-hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Data from the Statista Consumer Insights Global survey is weighted for representativeness.