Camping - Uruguay

  • Uruguay
  • Uruguay is projected to witness a significant growth in the Camping market, with revenue expected to reach US$0.85m in 2024.
  • Looking ahead, the market is expected to exhibit an annual growth rate (CAGR 2024-2029) of 10.49%, resulting in a projected market volume of US$1.40m by 2029.
  • By 2029, the number of users in the Camping market is expected to amount to 16.07k users.
  • In 2024, user penetration is projected to be 0.3%, which is expected to decline to 0.5% by 2029.
  • The average revenue per user (ARPU) is expected to be US$79.40.
  • It is projected that 63% of total revenue in the Camping market will be generated through online sales by 2029.
  • Interestingly, in global comparison, United States is expected to generate the most revenue (US$25,810m in 2024).
  • Camping in Uruguay offers a unique opportunity to explore the country's diverse landscapes, from the beaches of Punta del Este to the rolling hills of the interior.

Key regions: Singapore, United Kingdom, Indonesia, India, Vietnam

 
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Analyst Opinion

The Camping market in Uruguay has been experiencing a notable growth in recent years, driven by changing consumer preferences and local special circumstances.

Customer preferences:
Uruguayans have shown an increasing interest in outdoor activities and nature-related experiences, leading to a rise in camping as a popular recreational choice. Customers are seeking ways to disconnect from technology and urban life, opting for camping as a way to unwind and connect with the natural environment. Additionally, there is a growing trend towards sustainable and eco-friendly practices among consumers, influencing their choice of camping gear and accessories.

Trends in the market:
In Uruguay, the camping market is witnessing a surge in demand for high-quality and durable camping equipment such as tents, sleeping bags, portable stoves, and outdoor furniture. Customers are also showing a preference for lightweight and compact gear that is easy to carry during outdoor adventures. Another emerging trend is the popularity of glamping (glamorous camping) facilities, offering a luxurious camping experience with modern amenities in scenic locations across the country.

Local special circumstances:
Uruguay's diverse landscape, including pristine beaches, lush forests, and picturesque mountains, provides an ideal setting for camping enthusiasts. The country's well-maintained national parks and campgrounds attract both local and international visitors looking to explore the natural beauty of Uruguay. Additionally, the government's efforts to promote sustainable tourism and outdoor activities have contributed to the growth of the camping market in the region.

Underlying macroeconomic factors:
The stable economic conditions in Uruguay have bolstered consumer confidence and discretionary spending, allowing individuals to invest in outdoor recreational activities like camping. The country's tourism industry has also been a key driver of the camping market, with an increasing number of tourists seeking authentic and immersive experiences in Uruguay's natural landscapes. Furthermore, the rising trend of domestic tourism has further fueled the demand for camping equipment and facilities among local residents.

Methodology

Data coverage:

Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

Modeling approach:

We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

Additional notes: :

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.

Overview

  • Revenue
  • Sales Channels
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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