Ride-hailing - Iraq | Statista Market Forecast

It is projected that Iraq's Ride-hailing market will generate a revenue of US$111.80m by 2024.
Furthermore, an annual growth rate (CAGR 2024-2029) of 5.12% is expected, leading to a projected market volume of US$143.40m by 2029.
The number of users in this market is projected to reach 12.79m users by 2029, with a user penetration of 21.2% in 2024 and 24.7% by 2029.
The average revenue per user (ARPU) is expected to be US$11.33.
By 2029, it is expected that 100% of the total revenue in the Ride-hailing market will be generated through online sales.
It is worth noting that when compared to other countries, China is projected to generate the highest revenue of US$60bn by 2024 in this market.
Despite challenges such as poor infrastructure and security issues, ride-hailing services like Careem and Uber are gaining popularity in Iraq's major cities.

Definition:

The Ride-hailing market encompasses on-demand transportation services facilitated through mobile apps or online platforms. This market covers both private vehicle rides and taxi services, all booked exclusively online. It includes Transportation Network Companies (TNCs), such as Uber and Lyft, traditional taxis booked via apps, such as Free Now or Cabify, and ride-pooling services, such as Moia and Via. This market excludes peer-to-peer ride-sharing, focusing on professionally operated transport services booked digitally for efficient and convenient urban mobility. Rides of traditional taxi services hailed on the street or booked via telephone are not included in this market.

Additional Information:

The main performance indicators of the Ride-hailing market are revenues, average revenue per user (ARPU), user numbers and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the mentioned market. User numbers show only those individuals who have made a reservation, independent of the number of travelers on the booking. Each user is only counted once per year.

The booking volume includes all booked rides made by users from the selected region, regardless of where the ride took place.

For further information on the data displayed, refer to the info button right next to each box.

Platforms that let users book rides offered by drivers using their private vehicles (e.g., Uber)
Taxi companies that offer their services through an app (e.g., Free Now)
Platforms that offer shared rides (ride-pooling) with other passengers (e.g., Moia, Via)

Traditional taxi rides booked offline with taxi companies (via street-hailing or by telephone)

The Ride-hailing market in Iraq has been experiencing significant growth and development in recent years.

Customer preferences: Customers in Iraq are increasingly turning to ride-hailing services for their transportation needs. This can be attributed to several factors. Firstly, the convenience and ease of use of ride-hailing apps have made it a popular choice among customers. With just a few taps on their smartphones, customers can book a ride and track its arrival in real-time. Secondly, the affordability of ride-hailing services compared to traditional taxis has made them an attractive option for customers. Additionally, the safety and security features offered by ride-hailing platforms, such as driver background checks and GPS tracking, have further enhanced customer trust and confidence in these services.

Trends in the market: One of the key trends in the ride-hailing market in Iraq is the increasing competition among ride-hailing companies. Several local and international players have entered the market, offering customers a wider choice of options. This competition has led to improved service quality, lower prices, and greater innovation in the industry. Another trend is the growing popularity of ride-hailing services in rural areas. As these services expand their coverage, customers in smaller towns and villages are also benefiting from the convenience and affordability of ride-hailing.

Local special circumstances: Iraq has a young and tech-savvy population, which has contributed to the rapid adoption of ride-hailing services. The country has a high smartphone penetration rate, and this has made it easier for customers to access and use ride-hailing apps. Additionally, Iraq has a large informal transportation sector, with many drivers operating without proper licenses or insurance. Ride-hailing platforms have helped to formalize this sector by providing a platform for licensed and vetted drivers to offer their services.

Underlying macroeconomic factors: The improving security situation in Iraq has played a significant role in the development of the ride-hailing market. As the country stabilizes and becomes safer, more people are willing to use ride-hailing services. Additionally, the growth of the middle class and increasing disposable incomes have contributed to the rising demand for ride-hailing services. As more people can afford to own smartphones and pay for transportation services, the market for ride-hailing continues to expand. In conclusion, the Ride-hailing market in Iraq is experiencing significant growth and development due to several factors, including customer preferences for convenience and affordability, increasing competition among ride-hailing companies, the growing popularity of these services in rural areas, Iraq's young and tech-savvy population, and the improving security situation in the country. These trends, combined with underlying macroeconomic factors such as the growth of the middle class and increasing disposable incomes, are driving the continued expansion of the ride-hailing market in Iraq.

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings and revenues of ride-hailing services.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

This report presents a comprehensive analysis and additional information on the Mobility market, in a PDF format.