Shared Mobility - Malta

Malta

Highlights

Malta is expected to witness a significant growth in the Shared Mobility market.
The projected revenue for this market is estimated to reach US$156.60m by 2024.
It is further expected to grow annually at a rate of 3.56%, ultimately resulting in a market volume of US$186.50m by 2029.
The largest market in this market is Public Transportation, which is projected to have a significant market volume of US$75.51m by 2024.
The number of users in the Public Transportation market is also expected to increase to 349.20k users by 2029.
The user penetration rate in this market is expected to grow from 87.9% in 2024 to 95.0% by 2029.
The average revenue per user (ARPU) is expected to be US$331.80.
Online sales are anticipated to generate 55% of the total revenue in the Shared Mobility market by 2029.
In comparison to other countries, China is expected to generate the most revenue (US$365bn in 2024) in this market.
The increasing popularity of car and bike sharing services in Malta is driven by the country's small size and traffic congestion.

Key regions:

Definition:

The Shared Mobility market encompasses a diverse range of long- and short-distance mobility services. As the world moves towards a more connected and digital era, the Shared Mobility market is central to driving innovation, collaboration, and the development of intelligent transportation systems.

Structure:

The market consists of eleven further markets. These include the following markets:

The Car Rentals market contains vehicle rentals that have been booked in person, by telephone via the internet or an app.
The Car-sharing market includes professionally run car-sharing services that provide on-demand access vehicles, allowing users to rent cars for short periods, e.g., by minute or hour.
The Bike-sharing market contains short-term bike-sharing services. Bicycles can be found in the provider’s business zone where they are either parked at designated stations or freely distributed without fixed docks.
The Ride-hailing market encompasses on-demand transportation services facilitated through mobile apps or online platforms. This market covers both private vehicle rides and taxi services, all booked exclusively online.
The Taxi market covers exclusively traditional taxi services booked offline, typically via street hailing or phone calls.
The Flights market contains air travel bookings regardless of the purchase channel, such as an airline's website or a travel agency.
In the Public Transportation market, revenues generated by ticket sales from public transportation companies are considered.

Additional Information:

The main performance indicators of the Shared Mobility market are revenues, average revenue per user (ARPU), user numbers and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the above-mentioned markets. User numbers show only those individuals who have made a reservation, independent of the number of travelers on the booking. Each user is only counted once per year. Additional definitions for each market can be found within the respective market pages.

The booking volume includes all booked rides made by users from the selected region, regardless of where the ride took place.

For further information on the data displayed, refer to the info button right next to each box.

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

Over the past few years, the Shared Mobility market in Malta has been experiencing significant growth and evolution.

Customer preferences: Customers in Malta are increasingly valuing convenience, cost-effectiveness, and sustainability when it comes to transportation options. Shared mobility services such as ride-hailing, bike-sharing, and car-sharing are becoming popular choices among residents and tourists alike. The ease of access to these services through mobile apps and the flexibility they offer are key drivers of customer preferences in the market.

Trends in the market: One noticeable trend in the Shared Mobility market in Malta is the rise of electric scooters as a popular mode of transportation. With the push towards sustainability and environmentally friendly practices, electric scooters have gained traction due to their convenience and eco-friendliness. Additionally, partnerships between shared mobility providers and local businesses have been on the rise, offering customers integrated solutions for their transportation needs.

Local special circumstances: Malta's small geographical size and high population density contribute to the success of shared mobility services in the country. The limited availability of parking spaces and the increasing congestion in urban areas make shared mobility options more attractive to customers. Furthermore, the government's initiatives to promote sustainable transportation and reduce traffic congestion have created a favorable environment for shared mobility providers to thrive.

Underlying macroeconomic factors: The growing tourism industry in Malta plays a significant role in the development of the Shared Mobility market. Tourists often seek convenient and cost-effective transportation options during their stay, driving the demand for shared mobility services. Additionally, the overall economic stability and increasing disposable income of the population have made shared mobility more accessible and appealing to a wider range of customers. The regulatory environment and government support for innovative transportation solutions also contribute to the positive growth trajectory of the Shared Mobility market in Malta.

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of car rentals, ride-hailing, taxi, car-sharing, bike-sharing, e-scooter-sharing, moped-sharing, trains, buses, public transportation, and flights.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.