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Flights - Taiwan

Taiwan
  • Taiwan is expected to see a significant growth in revenue within the Flights market, with a projected revenue of US$5.42bn in 2024.
  • The market is expected to expand at a Compound Annual Growth Rate (CAGR 2024-2029) of 2.83%, resulting in a projected market volume of US$6.24bn by 2029.
  • By 2029, the number of users in the Flights market is expected to amount to 7.58m users.
  • The user penetration rate is projected to increase from 25.5% in 2024 to 31.6% by 2029.
  • The average revenue per user (ARPU) is expected to reach US$888.80.
  • Additionally, 89% of total revenue in the Flights market will be generated through online sales by 2029.
  • As for revenue generated by country, United States will lead the market with US$143bn in 2024.
  • Taiwan's aviation industry is experiencing a surge in domestic travel demand due to the government's successful containment of COVID-19.

Definition:

The Flights market contains air travel bookings regardless of the purchase channel, such as an airline's website or a travel agency.

Additional Information:

The main performance indicators of the Flights market are revenues, average revenue per user (ARPU), user numbers and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the above-mentioned markets. User numbers show only those individuals who have made a reservation, independent of the number of travelers on the booking. Each user is only counted once per year. Additional definitions for each market can be found within the respective market pages.

The booking volume includes all booked flights made by users from the selected region, independent of the departure and arrival airports relating to the booked flights.

For further information on the data displayed, refer to the info button right next to each box.

In-Scope

  • Air travel booked over the internet or offline (e.g. in a travel agency or at the airport)
  • All bookings made by users from the selected region, independent of the departure and arrival airports

Out-Of-Scope

  • Non-commercial air traffic
Flights: market data & analysis - Cover

Market Insights report

Flights: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Flights market in Taiwan has been experiencing significant growth in recent years, driven by a combination of customer preferences, market trends, local special circumstances, and underlying macroeconomic factors.

    Customer preferences:
    In Taiwan, customers have shown a growing preference for air travel due to its convenience and time-saving nature. With busy lifestyles and limited vacation time, Taiwanese travelers are increasingly opting for flights to reach their destinations quickly and efficiently. Additionally, the desire to explore new places and experience different cultures has led to a rise in international travel from Taiwan.

    Trends in the market:
    One of the key trends in the Flights market in Taiwan is the increasing popularity of low-cost carriers (LCCs). These budget airlines offer affordable fares, making air travel more accessible to a wider range of customers. The presence of LCCs has not only stimulated competition among airlines but has also led to an expansion of route networks, providing travelers with more options. Another trend in the market is the growth of online travel agencies (OTAs) and mobile applications. Taiwanese travelers are increasingly using these platforms to search for flights, compare prices, and make bookings. The convenience and ease of online booking have contributed to the growth of the Flights market in Taiwan, as customers can easily find the best deals and make reservations from the comfort of their own homes.

    Local special circumstances:
    Taiwan is an island nation, which means that air travel is often the most practical and efficient mode of transportation for both domestic and international travel. The limited land area and geographical constraints make air travel a necessity for connecting different parts of the country and facilitating tourism. Furthermore, Taiwan's strategic location in East Asia has made it a popular hub for international flights. The country serves as a transit point for travelers going to and from other Asian countries, particularly those in Southeast Asia. This has contributed to the growth of the Flights market in Taiwan, as airlines recognize the potential for increased passenger traffic and have expanded their operations accordingly.

    Underlying macroeconomic factors:
    The strong economic growth and increasing disposable income in Taiwan have played a significant role in the development of the Flights market. As people's incomes rise, they are more willing to spend on travel and explore new destinations. This has led to a higher demand for flights, both domestically and internationally. Additionally, the government of Taiwan has been actively promoting tourism and has implemented policies to attract more international visitors. This has included initiatives such as visa waivers for certain nationalities and the development of tourism infrastructure. These efforts have not only boosted inbound tourism but have also encouraged Taiwanese travelers to explore destinations outside of Taiwan, further fueling the growth of the Flights market. In conclusion, the Flights market in Taiwan is developing rapidly due to customer preferences for convenience and efficiency, the rise of low-cost carriers and online travel agencies, the island nation's geographical constraints, its strategic location as a transit hub, and the strong macroeconomic factors of economic growth and government support for tourism.

    Users

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of flights.

    Modeling approach:

    Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

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    Flights: market data & analysis - BackgroundFlights: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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