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Flights - EU-27

EU-27
  • The Flights market in the EU-27 is expected to see a revenue of US$91.73bn by 2024.
  • This figure is projected to grow annually at a rate of 3.01% (CAGR 2024-2029), resulting in a market volume of US$106.40bn by 2029.
  • Additionally, it is expected that the number of users will reach 119.00m users by 2029, with a user penetration of 23.0% in 2024 and 26.8% by 2029.
  • The average revenue per user (ARPU) is expected to be US$892.10.
  • By 2029, it is projected that 85% of the total revenue in the Flights market will be generated through online sales.
  • In terms of global comparison, United States is expected to generate the most revenue (US$143bn in 2024).
  • France, being a popular tourist destination, is experiencing a surge in demand for domestic flights due to international travel restrictions.

Definition:

The Flights market contains air travel bookings regardless of the purchase channel, such as an airline's website or a travel agency.

Additional Information:

The main performance indicators of the Flights market are revenues, average revenue per user (ARPU), user numbers and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the above-mentioned markets. User numbers show only those individuals who have made a reservation, independent of the number of travelers on the booking. Each user is only counted once per year. Additional definitions for each market can be found within the respective market pages.

The booking volume includes all booked flights made by users from the selected region, independent of the departure and arrival airports relating to the booked flights.

For further information on the data displayed, refer to the info button right next to each box.

In-Scope

  • Air travel booked over the internet or offline (e.g. in a travel agency or at the airport)
  • All bookings made by users from the selected region, independent of the departure and arrival airports

Out-Of-Scope

  • Non-commercial air traffic
Flights: market data & analysis - Cover

Market Insights report

Flights: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Flights market in EU-27 is experiencing significant developments and trends.

    Customer preferences:
    Customers in the EU-27 region have shown a strong preference for air travel due to its convenience and speed. With the increasing affordability of flights, more people are choosing to travel by air for both business and leisure purposes. The availability of a wide range of airlines and flight options has also contributed to the growing demand for flights in the region.

    Trends in the market:
    One major trend in the EU-27 flights market is the rise of low-cost carriers. These airlines offer affordable fares and have gained popularity among budget-conscious travelers. The presence of low-cost carriers has intensified competition in the market, leading to lower prices and more flight options for customers. Additionally, there has been a growing trend of airlines offering ancillary services such as seat selection, baggage allowance, and in-flight meals for an additional fee, allowing customers to customize their travel experience. Another trend in the market is the increasing popularity of online booking platforms. Customers in the EU-27 region are increasingly using online platforms to search for and book flights. These platforms offer convenience and transparency, allowing customers to compare prices and choose the best flight options for their needs. The rise of online booking platforms has also led to increased price transparency, making it easier for customers to find the best deals.

    Local special circumstances:
    Each country in the EU-27 region has its own unique characteristics and circumstances that influence the flights market. For example, countries with popular tourist destinations, such as Spain and Italy, experience high demand for flights during peak travel seasons. On the other hand, countries with strong business hubs, such as Germany and the United Kingdom, have a high demand for business travel throughout the year. Additionally, countries with multiple airports, such as France and the Netherlands, have a more diverse range of flight options for customers.

    Underlying macroeconomic factors:
    The development of the flights market in the EU-27 region is also influenced by underlying macroeconomic factors. Economic growth and stability play a significant role in determining the demand for flights. When the economy is strong, people have more disposable income and are more likely to travel by air. On the other hand, during economic downturns, people may cut back on travel expenses, leading to a decrease in demand for flights. Additionally, factors such as exchange rates, fuel prices, and government regulations can also impact the flights market in the EU-27 region.

    Users

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of flights.

    Modeling approach:

    Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

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    Flights: market data & analysis - BackgroundFlights: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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