E-Scooter-sharing - Vietnam | Statista Market Forecast

Vietnam is projected to generate a revenue of US$187.33k in the E-Scooter-sharing market by 2025.
The market volume is expected to reach US$265.66k by 2029, with an annual growth rate (CAGR 2025-2029) of 9.13%.
It is further estimated that the number of users in Vietnam will increase to 16.87k users by 2029, with a user penetration of 0.0% in 2025 that will grow to 0.0% by 2029.
The average revenue per user (ARPU) is expected to be US$13.66.
In Vietnam, 100% of total revenue will be generated through online sales by 2029.
The United States is projected to generate the most revenue in the E-Scooter-sharing market globally, with a revenue of US$748m in 2025.
Vietnam's E-Scooter-sharing market is rapidly expanding due to the country's traffic congestion and demand for eco-friendly transportation options.

Definition:

The E-Scooter-sharing market comprises e-scooter-sharing services that provide short-term rentals of electric motorized scooters (stand-up scooters). In e-scooter-sharing, scooters are generally owned by an e-scooter-sharing provider and can be reserved independently by customers around the clock. Customers are required to open an account with the e-scooter-sharing provider and can then reserve the vehicles, typically with a smartphone app. Providers normally offer dockless services, so it is possible to find e-scooters everywhere within the provider’s business zone, e.g., on sidewalks, and to leave the scooters anywhere in accordance with traffic regulations. Moped-sharing services are not available in all countries; thus, only a limited number of countries and regions can be selected.

Additional Information:

The main performance indicators of the E-Scooter-sharing market are revenues, average revenue per user (ARPU), user numbers and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the mentioned market. User numbers show only those individuals who have made a reservation, independent of the number of travelers on the booking. Each user is only counted once per year.

The booking volume includes all booked rides made by users from the selected region, regardless of where the ride took place.

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Free-floating e-scooter-sharing services
Services such as Lime, Tier, Bird, and Movo

Private e-scooter usage
Multi-day e-scooter rentals
Peer-to-peer e-scooter reservations
Bike sharing and other forms of micro-mobility

E-Scooter-sharing: market data & analysis

The E-Scooter-sharing market in Vietnam has witnessed significant growth in recent years, driven by changing customer preferences and local special circumstances.

Customer preferences: Vietnamese customers have shown a growing preference for convenient and eco-friendly transportation options. E-Scooter-sharing provides a cost-effective and efficient way for people to navigate through congested city streets, especially in urban areas where traffic can be a major issue. The ease of access and flexibility offered by E-Scooter-sharing services have made them popular among young professionals and students who value convenience and affordability.

Trends in the market: One of the key trends in the E-Scooter-sharing market in Vietnam is the increasing number of market players. Both local and international companies have entered the market, leading to intense competition. This has resulted in improved service quality, lower prices, and greater availability of E-Scooters for customers to choose from. Additionally, there has been a shift towards dockless E-Scooter-sharing systems, where users can pick up and drop off scooters anywhere within designated areas, providing even more convenience to customers. Another trend is the integration of E-Scooter-sharing services with ride-hailing platforms. This allows customers to access E-Scooters through the same app they use for other transportation services, making it more convenient and seamless for users. This integration has further boosted the popularity of E-Scooter-sharing in Vietnam.

Local special circumstances: Vietnam's rapidly growing urban population, especially in cities like Ho Chi Minh City and Hanoi, has contributed to the increased demand for alternative transportation options. The limited availability of parking spaces and the high cost of car ownership make E-Scooter-sharing an attractive option for many residents. Additionally, the compact size of E-Scooters makes them well-suited for navigating through narrow streets and congested areas, which are common in Vietnamese cities.

Underlying macroeconomic factors: Vietnam's strong economic growth and rising disposable incomes have also played a role in the development of the E-Scooter-sharing market. As more people have the means to afford personal transportation, they are looking for cost-effective and convenient options. E-Scooter-sharing provides an affordable alternative to car ownership or traditional taxi services. Furthermore, the Vietnamese government has been supportive of the development of the E-Scooter-sharing market. They recognize the potential of these services to reduce traffic congestion and air pollution, and have implemented policies to encourage their growth. This includes the establishment of regulations and guidelines to ensure the safety and sustainability of E-Scooter-sharing operations. In conclusion, the E-Scooter-sharing market in Vietnam is experiencing rapid growth due to changing customer preferences, local special circumstances, and supportive macroeconomic factors. The convenience, affordability, and eco-friendliness of E-Scooter-sharing services have made them a popular choice among Vietnamese customers, especially in urban areas. With the increasing number of market players and integration with ride-hailing platforms, the E-Scooter-sharing market in Vietnam is expected to continue its upward trajectory in the coming years.

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings and revenues of e-scooter-sharing services.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

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E-Scooter-sharing - Vietnam

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