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Car-sharing - Morocco

Morocco
  • By 2024, the revenue in the Car-sharing market in Morocco is projected to reach US$4.15m.
  • The revenue is expected to show a CAGR of 4.41% from 2024 to 2029, resulting in a projected market volume of US$5.15m by 2029.
  • The number of users in this market is expected to reach 123.50k users by 2029, with a projected user penetration of 0.3% in 2024 and 0.3% in 2029.
  • The average revenue per user (ARPU) is projected to amount to US$42.60.
  • It is expected that by 2029, 87% of the total revenue in the Car-sharing market in Morocco will be generated through online sales.
  • It is worth noting that, in global comparison, United States is expected to generate the most revenue in this market, with a projected revenue of US$3bn in 2024.
  • Car-sharing is gaining popularity in Morocco as a cost-effective and eco-friendly transportation option for urban dwellers.

Definition:

The Car-sharing market encompasses car-sharing services. Car-sharing service providers own the vehicles that customers can book independently at any time. Customers need to enter into a contract with the service provider in order to be able to book vehicles via a smartphone app, the website of the service provider, or by telephone. The vehicle is usually opened via smartphone or a chip card. Some service providers, however, provide the car key in a key safe at the car-sharing station. Prices are calculated per minute or hour, with the money being debited from the customer's bank account. Peer-to-peer car-sharing is not included in this market. Car-sharing services are not available in all countries; thus, only a limited number of countries and regions can be selected.

Additional Information:

The main performance indicators of the Car-sharing market are revenues, average revenue per user (ARPU), user numbers and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the mentioned market. User numbers show only those individuals who have made a reservation, independent of the number of travelers on the booking. Each user is only counted once per year.

The booking volume includes all booked rides made by users from the selected region, regardless of where the ride took place.

For further information on the data displayed, refer to the info button right next to each box.

In-Scope

  • Free-floating car sharing bookings
  • Station-based car sharing bookings
  • Companies offering a combination of free-floating and station-based car sharing
  • Services such as Share Now, Sixt Share, or Enterprise CarShare

Out-Of-Scope

  • Peer-to-peer car sharing bookings
  • Rental car booking
  • Taxi services
  • Carpools
  • Ride hailing services
Car-sharing: market data & analysis - Cover

Market Insights report

Car-sharing: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Car-sharing market in Morocco is experiencing significant growth and development. Customer preferences are shifting towards more sustainable and cost-effective transportation options, leading to an increased demand for car-sharing services. Additionally, several trends in the market are contributing to its growth, such as the rise of urbanization, the increasing popularity of ride-hailing services, and the government's focus on reducing traffic congestion and pollution. Customer preferences in Morocco are changing, with a growing interest in sustainable and convenient transportation options. Car-sharing provides an attractive alternative to traditional car ownership, as it allows individuals to access a vehicle when needed without the financial burden of purchasing and maintaining their own car. This appeals to customers who are looking for cost-effective and flexible transportation solutions. Furthermore, car-sharing services often offer electric or hybrid vehicles, aligning with customers' desire for more environmentally friendly options. Several trends in the market are driving the growth of car-sharing in Morocco. Firstly, the rise of urbanization is leading to increased demand for convenient and efficient transportation options. As more people move to cities, the need for flexible mobility solutions becomes more pressing. Car-sharing services provide a practical solution for urban dwellers who may not need a car on a daily basis but still require access to one for occasional trips or specific purposes. Additionally, the increasing popularity of ride-hailing services, such as Uber and Careem, is contributing to the growth of car-sharing in Morocco. These services have familiarized consumers with the concept of sharing a vehicle and have created a demand for similar services in other segments of the transportation industry. Car-sharing platforms leverage this familiarity and offer a more specialized service tailored to the needs of customers who prefer to drive themselves. Furthermore, the Moroccan government's focus on reducing traffic congestion and pollution is driving the development of the car-sharing market. The government has implemented various initiatives to promote sustainable transportation, including the introduction of electric vehicle incentives and the expansion of public transportation networks. Car-sharing services align with these goals by providing an alternative to private car ownership and reducing the number of vehicles on the road. Local special circumstances in Morocco also contribute to the growth of the car-sharing market. The country has a relatively young population, with a high percentage of millennials who are more open to new mobility solutions. Additionally, the tourism industry in Morocco is booming, attracting a large number of visitors who may prefer car-sharing services for their transportation needs. Underlying macroeconomic factors, such as economic growth and increasing disposable income, also play a role in the development of the car-sharing market in Morocco. As the economy grows and individuals have more disposable income, they are more likely to consider car-sharing as a convenient and affordable option for their transportation needs. In conclusion, the car-sharing market in Morocco is experiencing significant growth and development due to changing customer preferences, several market trends, local special circumstances, and underlying macroeconomic factors. The shift towards more sustainable and cost-effective transportation options, the rise of urbanization, the popularity of ride-hailing services, the government's focus on reducing traffic congestion and pollution, and the country's young population and growing economy all contribute to the growth of the car-sharing market in Morocco.

    Users

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of car-sharing services.

    Modeling approach:

    Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

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    Car-sharing: market data & analysis - BackgroundCar-sharing: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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