Car-sharing - Central & Western Europe

  • Central & Western Europe
  • The Car-sharing market in Central & Western Europe is anticipated to witness a significant growth in revenue, with projections reaching US$2.87bn by 2024.
  • Moreover, it is expected to showcase a Compound Annual Growth Rate (CAGR) of 3.02% from 2024 to 2029, resulting in a projected market volume of US$3.33bn by 2029.
  • This growth is expected to be accompanied by an increase in the number of users, which is projected to reach 11.72m users by 2029.
  • The user penetration rate is predicted to be 3.1% in 2024 and is projected to increase to 3.5% by 2029.
  • The Average Revenue Per User (ARPU) is expected to be US$276.20.
  • It is estimated that by 2029, around 97% of the total revenue generated in the Car-sharing market will be through online sales.
  • In comparison to other countries, United States is expected to generate the highest revenue, amounting to US$2,986m in 2024.
  • In Germany, car-sharing services are gaining popularity due to the high cost of car ownership and the convenience of using public transportation.

Key regions: Europe, Germany, India, United States, Malaysia

 
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Analyst Opinion

The Car-sharing market in Central & Western Europe is experiencing significant growth and development, driven by changing customer preferences, emerging trends, and local special circumstances. Customer preferences in the Car-sharing market are shifting towards more sustainable and convenient transportation options. With increasing awareness about environmental issues, customers are seeking alternatives to traditional car ownership that can help reduce carbon emissions. Car-sharing services provide a solution by allowing individuals to use a car only when needed, without the financial and environmental burden of owning a vehicle. Additionally, the convenience and flexibility offered by Car-sharing services, such as easy booking and access to a wide range of vehicles, are attracting customers who value convenience and cost-effectiveness. Trends in the Car-sharing market in Central & Western Europe are shaping the industry landscape. One of the key trends is the rise of electric car-sharing services. As governments and regulatory bodies promote the adoption of electric vehicles to combat climate change, Car-sharing companies are increasingly incorporating electric vehicles into their fleets. This trend is driven by the availability of government incentives, improved charging infrastructure, and the growing popularity of electric cars among customers. Electric car-sharing services not only contribute to reducing carbon emissions but also provide a unique selling point for companies in the competitive Car-sharing market. Another trend in the Car-sharing market is the integration of Car-sharing services with other modes of transportation. Many Car-sharing companies are partnering with public transportation providers, ride-hailing services, and bike-sharing platforms to offer customers a seamless and integrated mobility experience. This trend is driven by the growing demand for multi-modal transportation solutions that allow customers to easily switch between different modes of transport based on their needs and preferences. By integrating Car-sharing services with other transportation options, companies can attract a larger customer base and provide a more comprehensive mobility solution. Local special circumstances in Central & Western Europe also play a role in the development of the Car-sharing market. The region has a well-developed public transportation network, which provides a strong foundation for the growth of Car-sharing services. The high population density in urban areas and limited parking space make Car-sharing a more attractive option for residents who want to avoid the hassle and cost of owning a private vehicle. Additionally, the presence of tech-savvy and environmentally conscious consumers in Central & Western Europe creates a favorable market environment for Car-sharing companies. Underlying macroeconomic factors, such as economic growth, urbanization, and government policies, are also driving the development of the Car-sharing market in Central & Western Europe. As the economy grows and disposable incomes rise, more people are able to afford the convenience and flexibility offered by Car-sharing services. Urbanization is also a key factor, as the concentration of population in cities increases the demand for alternative transportation options. Furthermore, government policies that promote sustainable transportation and restrict car ownership in urban areas are creating a favorable regulatory environment for the Car-sharing market to thrive. In conclusion, the Car-sharing market in Central & Western Europe is experiencing growth and development due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. The shift towards more sustainable and convenient transportation options, the rise of electric car-sharing services, the integration with other modes of transportation, and the presence of a well-developed public transportation network are all contributing to the expansion of the Car-sharing market in the region.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of car-sharing services.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

Overview

  • Revenue
  • Key Players
  • Sales Channels
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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