Car Rentals - North Macedonia

  • North Macedonia
  • North Macedonia is expected to witness a surge in revenue in the Car Rentals market, with a projected value of US$13.14m by 2024.
  • This is expected to grow annually at a rate of 5.04%, resulting in a market volume of US$16.80m by 2029.
  • The number of users in this market is expected to reach 134.30k users by 2029, with user penetration projected to increase from 5.4% in 2024 to 6.5% by 2029.
  • The average revenue per user (ARPU) is expected to be US$117.00.
  • Additionally, it is projected that by 2029, 62% of the total revenue in this market will be generated through online sales.
  • However, in global comparison, United States is expected to generate the highest revenue of US$31,540m in 2024 in the Car Rentals market.
  • North Macedonia's car rental market is seeing growth due to an increase in tourism and a rise in demand for short-term rentals.

Key regions: United States, Saudi Arabia, Thailand, South America, Malaysia

 
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Analyst Opinion

The Car Rentals market in North Macedonia is experiencing significant growth and development in recent years.

Customer preferences:
One of the key factors driving the growth of the Car Rentals market in North Macedonia is the increasing preference for convenience and flexibility among customers. With the rise in disposable income and changing lifestyles, more and more people are opting for car rentals as a convenient and cost-effective mode of transportation. Car rentals offer the flexibility to travel at one's own pace and explore different destinations without the hassle of public transportation or the need to own a vehicle. Additionally, car rentals provide a convenient option for tourists and business travelers who require transportation during their stay in North Macedonia.

Trends in the market:
One of the major trends in the Car Rentals market in North Macedonia is the growing popularity of online booking platforms. The advent of technology and the widespread use of smartphones have made it easier for customers to book car rentals online. Online booking platforms offer a wide range of options in terms of vehicle types, prices, and pick-up locations, allowing customers to compare and choose the best option that suits their needs. This trend has not only increased the accessibility and convenience of car rentals but has also contributed to the overall growth of the market. Another trend in the Car Rentals market in North Macedonia is the increasing demand for eco-friendly and fuel-efficient vehicles. With growing concerns about environmental sustainability, customers are becoming more conscious of their carbon footprint and are opting for greener transportation options. Car rental companies in North Macedonia are responding to this trend by offering a range of electric and hybrid vehicles that are not only environmentally friendly but also cost-effective in terms of fuel consumption.

Local special circumstances:
North Macedonia is a popular tourist destination known for its rich history, natural beauty, and cultural heritage. The country attracts a significant number of international tourists each year, contributing to the demand for car rentals. The diverse landscapes and attractions in North Macedonia make it an ideal destination for road trips and self-guided tours, further driving the demand for car rentals.

Underlying macroeconomic factors:
The growth of the Car Rentals market in North Macedonia can also be attributed to the overall economic development and stability of the country. With a stable economy and increasing disposable income, people have more spending power to afford car rentals. Additionally, the government's efforts to promote tourism and improve infrastructure have also played a role in attracting both domestic and international tourists, thereby boosting the demand for car rentals. In conclusion, the Car Rentals market in North Macedonia is witnessing significant growth and development due to changing customer preferences, increasing popularity of online booking platforms, and the demand for eco-friendly vehicles. The country's unique tourism offerings and favorable macroeconomic factors further contribute to the growth of the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of car rental services.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

Overview

  • Revenue
  • Sales Channels
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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