Car Rentals - Fiji

  • Fiji
  • By 2024, the projected revenue in Fiji's Car Rentals market is expected to reach US$3.61m.
  • The market is estimated to grow annually at a rate of 3.70% (CAGR 2024-2029), resulting in a predicted market volume of US$4.33m by 2029.
  • Moreover, it is expected that the number of users in the Car Rentals market will increase to 51.26k users by 2029.
  • The user penetration rate is expected to rise from 4.2% in 2024 to 5.2% by 2029.
  • The average revenue per user (ARPU) is projected to be US$90.30.
  • The online sales in the Car Rentals market will generate 61% of the total revenue by 2029.
  • It is noteworthy that in comparison to other countries, United States is expected to generate the highest revenue in the Car Rentals market, with a projected revenue of US$31,540m in 2024.
  • Fiji's car rental market is growing due to an increase in tourism and the convenience of exploring the country's remote areas by rental car.

Key regions: United States, Saudi Arabia, Thailand, South America, Malaysia

 
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Analyst Opinion

The Car Rentals market in Fiji is experiencing significant growth and development.

Customer preferences:
Customers in Fiji have shown a strong preference for renting cars for various purposes. This can be attributed to the convenience and flexibility that car rentals offer, allowing individuals to explore the beautiful islands of Fiji at their own pace. Additionally, tourists visiting Fiji often prefer to rent cars as it provides them with the freedom to explore the country's stunning landscapes and attractions.

Trends in the market:
One of the key trends in the car rentals market in Fiji is the increasing demand for eco-friendly and fuel-efficient vehicles. As environmental consciousness grows globally, tourists and locals alike are opting for car rentals that are more sustainable and have lower carbon emissions. Car rental companies in Fiji have recognized this trend and are expanding their fleets to include hybrid and electric vehicles, catering to the growing demand for eco-friendly transportation options. Another trend in the market is the rise of online booking platforms for car rentals. With the increasing use of technology and the internet, customers in Fiji are now able to easily compare prices, check availability, and make reservations online. This has made the process of renting a car more convenient and efficient for both locals and tourists.

Local special circumstances:
Fiji is a popular tourist destination, known for its pristine beaches, lush forests, and vibrant culture. The country attracts a large number of international tourists each year, which has contributed to the growth of the car rentals market. Tourists visiting Fiji often prefer to rent cars to explore the different islands and experience the diverse landscapes and attractions that the country has to offer. Furthermore, Fiji has a well-developed tourism infrastructure, with a range of hotels, resorts, and tourist activities. This has created a favorable environment for the car rentals market to thrive, as tourists require convenient and reliable transportation options to navigate the country.

Underlying macroeconomic factors:
The growth of the car rentals market in Fiji can also be attributed to the country's strong economic performance. Fiji has experienced steady economic growth in recent years, driven by tourism, construction, and other sectors. This has led to an increase in disposable income and consumer spending, allowing more individuals to afford car rentals for leisure or business purposes. Additionally, the government of Fiji has implemented policies and initiatives to promote tourism and attract foreign investment. These efforts have resulted in an influx of tourists and business travelers, further boosting the demand for car rentals in the country. In conclusion, the Car Rentals market in Fiji is experiencing significant growth and development due to customer preferences for convenience and flexibility, the rise of eco-friendly and online booking platforms, the country's popularity as a tourist destination, and the favorable macroeconomic factors. As Fiji continues to attract tourists and improve its infrastructure, the car rentals market is expected to continue its upward trajectory.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of car rental services.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

Overview

  • Revenue
  • Sales Channels
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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