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Luxury Cars - North America

North America
  • Revenue in the Luxury Cars market is projected to reach US$7bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 0.55%, resulting in a projected market volume of US$7bn by 2029.
  • Luxury Cars market unit sales are expected to reach 91.0k vehicles in 2029.
  • The volume weighted average price of Luxury Cars market in 2024 is expected to amount to US$80k.
  • From an international perspective it is shown that the most revenue will be generated United States (US$7bn in 2024).

The Luxury Cars Market segment includes passenger cars of an average footprint around 5m2 (54 ft2), an average mass around 2200kg (4850lbs) and a passenger/cargo volume larger than 3.4 m3 (120 ft3). Models in this market are characterized by their high price. There are numerous companies that produce exclusively for this market. All key figures shown represent the sales of new luxury cars in the basic configuration in the respective year. Used vehicles are not taken into account, nor is adapted equipment for the new cars sold. The prices and revenues shown as well as the distribution of connectivity, drive types, autonomy levels, and average CO2 emissions are accordingly based on the basic models.

  • European Car Segment: F (Luxury Cars)
  • US Car Segment: Large Cars
  • Chinese Car Segment: Category B
  • Also known as: Full-size Luxury Cars, High-end Luxury Cars, Oberklasse

Example models: Audi A8, BMW 7 Series, Jaguar XJ, Mercedes-Benz S-Class, Porsche Panamera.

In-Scope

  • Passenger cars - Luxury cars
  • Ulta-luxury cars

Out-Of-Scope

  • Premium Compact and Executive cars
  • Luxury SUVs/Crossover cars
Luxury Cars: market data & analysis - Cover

Market Insights report

Luxury Cars: market data & analysis

Study Details

    Unit Sales

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Mar 2024

    Analyst Opinion

    The Luxury Cars market in North America is a dynamic and evolving industry that caters to the discerning tastes of affluent consumers. With a strong demand for high-end vehicles, the market has experienced steady growth in recent years.

    Customer preferences in the Luxury Cars market in North America are driven by a desire for exclusivity, performance, and advanced technology. Consumers in this region seek vehicles that make a statement and reflect their status. They value craftsmanship, luxurious interiors, and cutting-edge features.

    Additionally, there is a growing demand for environmentally friendly luxury cars, as consumers become more conscious of their carbon footprint. One of the key trends in the Luxury Cars market in North America is the rise of electric and hybrid vehicles. As governments and consumers alike prioritize sustainability, luxury car manufacturers have responded by offering a range of eco-friendly options.

    This trend is driven by advancements in battery technology, which have improved the range and performance of electric vehicles. Additionally, luxury car brands are investing heavily in research and development to create electric vehicles that meet the high standards of their customers. Another trend in the Luxury Cars market in North America is the increasing popularity of SUVs and crossovers.

    These vehicles offer a combination of luxury, versatility, and practicality that resonates with consumers in this region. SUVs and crossovers provide ample space for passengers and cargo, making them ideal for families and individuals with an active lifestyle. Luxury car manufacturers have responded to this trend by expanding their SUV and crossover lineups, offering a wide range of options to cater to different customer preferences.

    Local special circumstances in the Luxury Cars market in North America include the strong presence of domestic luxury car brands. American luxury car manufacturers have a loyal customer base and are known for their performance, innovation, and iconic designs. This competition from domestic brands adds a unique dynamic to the market, as consumers have the option to choose from both domestic and international luxury car brands.

    Underlying macroeconomic factors that contribute to the development of the Luxury Cars market in North America include a strong economy, high disposable income, and low interest rates. These factors create a favorable environment for luxury car sales, as consumers have the financial means to purchase high-end vehicles and take advantage of attractive financing options. Additionally, a stable economy and low interest rates encourage consumer confidence, leading to increased spending on luxury goods.

    In conclusion, the Luxury Cars market in North America is driven by customer preferences for exclusivity, performance, and advanced technology. The market is characterized by the rise of electric and hybrid vehicles, as well as the increasing popularity of SUVs and crossovers. Local special circumstances include the strong presence of domestic luxury car brands, while underlying macroeconomic factors such as a strong economy and high disposable income contribute to the market's development.

    Technical Specifications

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Notes: Level 0: No automation and very limited driver assistance in the form of automatic emergency braking or blind-spot warning. Level 1: Driver assistance such as cruise control or lane centering. Level 2: Partial automation, including brake and steering support. Level 3: Conditional automation in which the vehicle can perform most driving tasks. In certain scenarios, human intervention is still needed.

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Price

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on the sales of new passenger cars. Data on the specifications of the sold vehicles is based on the base models of the respective makes.

    Modeling approach:

    Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use company reports and websites, vehicle registries, car dealers, and environment agencies among other sources. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and car stock per capita. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, we use the ARIMA model for the Passenger Cars market. The main drivers are GDP per capita and consumer spending per capita.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).

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