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Luxury Cars - New Zealand

New Zealand
  • Revenue in the Luxury Cars market is projected to reach US$25m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 0.88%, resulting in a projected market volume of US$27m by 2029.
  • Luxury Cars market unit sales are expected to reach 477.0vehicles in 2029.
  • The volume weighted average price of Luxury Cars market in 2024 is expected to amount to US$55k.
  • From an international perspective it is shown that the most revenue will be generated United States (US$7bn in 2024).

The Luxury Cars Market segment includes passenger cars of an average footprint around 5m2 (54 ft2), an average mass around 2200kg (4850lbs) and a passenger/cargo volume larger than 3.4 m3 (120 ft3). Models in this market are characterized by their high price. There are numerous companies that produce exclusively for this market. All key figures shown represent the sales of new luxury cars in the basic configuration in the respective year. Used vehicles are not taken into account, nor is adapted equipment for the new cars sold. The prices and revenues shown as well as the distribution of connectivity, drive types, autonomy levels, and average CO2 emissions are accordingly based on the basic models.

  • European Car Segment: F (Luxury Cars)
  • US Car Segment: Large Cars
  • Chinese Car Segment: Category B
  • Also known as: Full-size Luxury Cars, High-end Luxury Cars, Oberklasse

Example models: Audi A8, BMW 7 Series, Jaguar XJ, Mercedes-Benz S-Class, Porsche Panamera.

In-Scope

  • Passenger cars - Luxury cars
  • Ulta-luxury cars

Out-Of-Scope

  • Premium Compact and Executive cars
  • Luxury SUVs/Crossover cars
Luxury Cars: market data & analysis - Cover

Market Insights report

Luxury Cars: market data & analysis

Study Details

    Unit Sales

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Mar 2024

    Analyst Opinion

    The Luxury Cars market in New Zealand has been experiencing significant growth in recent years, driven by changing customer preferences and favorable local special circumstances.

    Customer preferences:
    In New Zealand, there is a growing demand for luxury cars, with customers increasingly valuing style, performance, and advanced technology in their vehicles. Luxury car buyers in New Zealand are often looking for vehicles that provide a high level of comfort and luxury, as well as the latest safety features. They also appreciate the prestige and status that comes with owning a luxury car, making it a symbol of success and wealth.

    Trends in the market:
    One of the notable trends in the luxury car market in New Zealand is the increasing popularity of SUVs. SUVs offer a combination of luxury, versatility, and practicality, making them a preferred choice for many customers. This trend is in line with the global market, where SUVs have been gaining popularity in recent years. Additionally, there is a growing interest in electric and hybrid luxury cars, as customers in New Zealand become more conscious of the environmental impact of their vehicles.

    Local special circumstances:
    New Zealand's relatively small population and high average income levels contribute to the growth of the luxury car market. With a population of around 5 million people, the market is not as saturated as in larger countries, allowing luxury car brands to target a niche segment of affluent customers. Furthermore, the strong economy and stable political environment in New Zealand create a favorable environment for luxury car sales.

    Underlying macroeconomic factors:
    The growth in the luxury car market in New Zealand is also supported by favorable macroeconomic factors. The country has experienced steady economic growth in recent years, which has led to increased disposable income and consumer confidence. Additionally, low interest rates and easy access to financing options have made luxury cars more affordable for potential buyers. These factors have contributed to the overall positive outlook for the luxury car market in New Zealand. In conclusion, the Luxury Cars market in New Zealand is experiencing growth due to changing customer preferences, such as the increasing popularity of SUVs and the demand for electric and hybrid vehicles. The local special circumstances, including a relatively small population and high average income levels, contribute to the growth of the market. Favorable macroeconomic factors, such as steady economic growth and low interest rates, also support the expansion of the luxury car market in New Zealand.

    Technical Specifications

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Notes: Level 0: No automation and very limited driver assistance in the form of automatic emergency braking or blind-spot warning. Level 1: Driver assistance such as cruise control or lane centering. Level 2: Partial automation, including brake and steering support. Level 3: Conditional automation in which the vehicle can perform most driving tasks. In certain scenarios, human intervention is still needed.

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Price

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on the sales of new passenger cars. Data on the specifications of the sold vehicles is based on the base models of the respective makes.

    Modeling approach:

    Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use company reports and websites, vehicle registries, car dealers, and environment agencies among other sources. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and car stock per capita. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, we use the ARIMA model for the Passenger Cars market. The main drivers are GDP per capita and consumer spending per capita.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).

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