Key regions: Japan, United States, Europe, United Kingdom, Canada
The Hand Sanitizer (Pharmacies) market in Togo has been experiencing significant growth in recent years. Customer preferences, along with local special circumstances and underlying macroeconomic factors, have contributed to this trend.
Customer preferences: Customers in Togo have shown a growing preference for hand sanitizers purchased from pharmacies. This can be attributed to the perception that hand sanitizers sold in pharmacies are of higher quality and more reliable than those available in other retail outlets. Additionally, pharmacies are seen as trusted sources of healthcare products, which further strengthens the preference for purchasing hand sanitizers from these establishments.
Trends in the market: One of the key trends in the Hand Sanitizer (Pharmacies) market in Togo is the increasing demand for alcohol-based hand sanitizers. This trend can be attributed to the effectiveness of alcohol-based sanitizers in killing germs and viruses, including the current global pandemic. Customers are increasingly seeking hand sanitizers with higher alcohol content, as they believe these products provide better protection against infectious diseases. Another trend in the market is the growing popularity of hand sanitizers with added moisturizers. Customers in Togo, like in many other countries, are becoming more aware of the potential drying effects of frequent hand sanitization. As a result, they are seeking products that not only sanitize but also moisturize their hands. Hand sanitizers with added moisturizers are gaining traction among customers, especially those with sensitive skin.
Local special circumstances: Togo, like many other countries, has been significantly affected by the COVID-19 pandemic. The increased awareness of personal hygiene and the importance of hand sanitization has led to a surge in demand for hand sanitizers. This demand is expected to continue in the foreseeable future as customers prioritize their health and safety.
Underlying macroeconomic factors: The Hand Sanitizer (Pharmacies) market in Togo is also influenced by underlying macroeconomic factors. The country has experienced steady economic growth in recent years, leading to an increase in disposable income among the population. This rise in disposable income has allowed customers to allocate a portion of their budget towards health and hygiene products, including hand sanitizers. Furthermore, the government of Togo has implemented various initiatives to promote healthcare and hygiene awareness among the population. These initiatives have played a significant role in driving the demand for hand sanitizers, as customers are now more conscious of the importance of hand hygiene in preventing the spread of diseases. In conclusion, the Hand Sanitizer (Pharmacies) market in Togo is witnessing growth due to customer preferences for pharmacy-sold products, the increasing demand for alcohol-based sanitizers, and the popularity of hand sanitizers with added moisturizers. The local special circumstances, such as the impact of the COVID-19 pandemic, have further boosted the demand for hand sanitizers. Additionally, underlying macroeconomic factors, such as steady economic growth and government initiatives, have contributed to the market's development.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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