Key regions: Japan, United States, Europe, United Kingdom, Canada
The Hand Sanitizer (Pharmacies) market in Southern Asia is experiencing significant growth due to changing customer preferences and local special circumstances.
Customer preferences: Customers in Southern Asia have shown an increased preference for hand sanitizers from pharmacies due to their perceived effectiveness and reliability. The outbreak of infectious diseases, such as the COVID-19 pandemic, has raised awareness about the importance of hand hygiene, leading to a surge in demand for hand sanitizers. Additionally, customers in the region value the convenience of purchasing hand sanitizers from pharmacies, as they can easily access these products while picking up other essential items.
Trends in the market: One of the key trends in the Hand Sanitizer (Pharmacies) market in Southern Asia is the growing demand for alcohol-based hand sanitizers. Alcohol-based sanitizers are considered more effective in killing germs and viruses, making them a preferred choice for customers. As a result, pharmacies in the region are witnessing an increase in sales of alcohol-based hand sanitizers, with customers actively seeking out products with higher alcohol content. Another trend in the market is the rising popularity of natural and organic hand sanitizers. Southern Asian customers are becoming more conscious about the ingredients used in personal care products, including hand sanitizers. They are seeking products that are free from harsh chemicals and artificial fragrances, opting for natural and organic alternatives. Pharmacies in the region are responding to this trend by offering a wide range of natural and organic hand sanitizers to cater to the growing demand.
Local special circumstances: The Hand Sanitizer (Pharmacies) market in Southern Asia is also influenced by local special circumstances. One such circumstance is the high population density in urban areas, which increases the risk of disease transmission. As a result, customers in these areas are more likely to prioritize hand hygiene and seek out hand sanitizers from pharmacies to protect themselves and their families. Additionally, the hot and humid climate in many Southern Asian countries contributes to the demand for hand sanitizers. Sweating and increased moisture levels can create an environment for bacteria and germs to thrive, making hand sanitizers an essential product for maintaining personal hygiene in such conditions.
Underlying macroeconomic factors: The Hand Sanitizer (Pharmacies) market in Southern Asia is also influenced by underlying macroeconomic factors. The region has been experiencing rapid urbanization and a growing middle class, leading to increased purchasing power and disposable income. This has resulted in higher demand for personal care products, including hand sanitizers, as customers are willing to spend more on products that promote health and well-being. Furthermore, the presence of a well-established pharmacy sector in Southern Asia contributes to the growth of the hand sanitizer market. Pharmacies are considered trusted sources for healthcare products and advice, making them a preferred destination for customers seeking hand sanitizers. The accessibility and availability of hand sanitizers in pharmacies further drive the market growth in the region. Overall, the Hand Sanitizer (Pharmacies) market in Southern Asia is witnessing significant growth due to changing customer preferences, local special circumstances, and underlying macroeconomic factors. The demand for alcohol-based and natural/organic hand sanitizers is on the rise, driven by increased awareness about hand hygiene and a growing middle class with higher purchasing power. Pharmacies play a crucial role in meeting this demand, offering convenient access to hand sanitizers and leveraging their trusted reputation in the healthcare sector.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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