Market Insights Health Pharmacies OTC Products

Hand Sanitizer (Pharmacies) - Jordan

Jordan

Revenue in the Hand Sanitizer market is projected to reach US$1.33m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 5.28%, resulting in a market volume of US$1.72m by 2029.
In global comparison, most revenue will be generated in China (US$385.20m in 2024).
In relation to total population figures, per person revenues of US$0.12 are generated in 2024.

Key regions: Japan, United States, Europe, United Kingdom, Canada

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Analyst Opinion

The Hand Sanitizer (Pharmacies) market in Jordan has witnessed significant growth in recent years.

Customer preferences: Customers in Jordan have shown a strong preference for hand sanitizers, especially those available in pharmacies. This is primarily due to the convenience and accessibility of pharmacies, which are widely spread across the country. Additionally, customers trust the quality and effectiveness of hand sanitizers sold in pharmacies, as they are regulated and approved by the Jordan Food and Drug Administration (JFDA).

Trends in the market: One of the key trends in the hand sanitizer market in Jordan is the increasing demand for natural and organic products. Customers are becoming more conscious about the ingredients used in hand sanitizers and are opting for products that are free from harmful chemicals. This trend is in line with the global shift towards natural and eco-friendly products. Another trend observed in the market is the rising popularity of travel-sized hand sanitizers. With an increasing number of people traveling within and outside the country, there is a growing need for portable and convenient hand sanitizers. These travel-sized products are compact and easy to carry, making them ideal for on-the-go use.

Local special circumstances: Jordan is a country with a high population density, especially in urban areas. This has led to an increased focus on hygiene and cleanliness, resulting in a higher demand for hand sanitizers. The ongoing COVID-19 pandemic has further heightened the importance of hand hygiene, leading to a surge in the sales of hand sanitizers in pharmacies.

Underlying macroeconomic factors: The growing economy of Jordan has contributed to the development of the hand sanitizer market. As people have more disposable income, they are willing to spend on personal care products, including hand sanitizers. Additionally, the government's efforts to promote hygiene and public health have also played a role in driving the demand for hand sanitizers. In conclusion, the Hand Sanitizer (Pharmacies) market in Jordan is experiencing significant growth due to customer preferences for pharmacy-sold products, the increasing demand for natural and organic hand sanitizers, the popularity of travel-sized products, the local focus on hygiene, and the country's growing economy. These factors, along with the ongoing COVID-19 pandemic, have contributed to the expansion of the market and are expected to continue driving its growth in the future.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.