Key regions: Japan, United States, Europe, United Kingdom, Canada
The Hand Sanitizer (Pharmacies) market in ASEAN is experiencing significant growth due to changing customer preferences and trends in the market. Customer preferences in the ASEAN region have shifted towards increased hygiene and cleanliness, leading to a higher demand for hand sanitizers. This change in preferences is driven by a growing awareness of the importance of hand hygiene in preventing the spread of diseases and infections. Additionally, the COVID-19 pandemic has further emphasized the need for hand sanitizers, resulting in a surge in demand. Trends in the market indicate a shift towards more natural and eco-friendly hand sanitizers. Consumers are becoming more conscious of the ingredients used in their personal care products and are opting for products that are free from harsh chemicals. This trend is driven by a desire for safer and healthier alternatives, as well as a growing concern for the environment. As a result, manufacturers are developing hand sanitizers that utilize natural ingredients and sustainable packaging. Local special circumstances in the ASEAN region also contribute to the development of the hand sanitizer market. The region is home to a large population, with countries such as Indonesia, Philippines, and Vietnam having a combined population of over 400 million people. This large consumer base provides a significant market opportunity for hand sanitizer manufacturers. Additionally, the ASEAN region is experiencing rapid urbanization and a growing middle class, which further fuels the demand for personal care products such as hand sanitizers. Underlying macroeconomic factors also play a role in the growth of the hand sanitizer market in ASEAN. The region has been experiencing steady economic growth, resulting in an increase in disposable income. As a result, consumers have more purchasing power and are willing to spend on products that promote health and hygiene. Furthermore, the ASEAN region is witnessing a rise in healthcare expenditure, which includes spending on preventive measures such as hand sanitizers. In conclusion, the Hand Sanitizer (Pharmacies) market in ASEAN is developing due to changing customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. The demand for hand sanitizers is driven by a growing awareness of hand hygiene, the COVID-19 pandemic, and the desire for natural and eco-friendly products. The large population, urbanization, and rising middle class in the ASEAN region provide a significant market opportunity. Additionally, steady economic growth and increased healthcare expenditure contribute to the growth of the hand sanitizer market in ASEAN.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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