Key regions: Canada, Europe, India, Australia, South Korea
The Eye Care (Pharmacies) market in Uganda has been experiencing significant growth in recent years, driven by customer preferences for convenient and accessible eye care services.
Customer preferences: Customers in Uganda are increasingly seeking out eye care services from pharmacies due to their convenience and accessibility. Pharmacies are often located in easily accessible areas, making it convenient for customers to visit and seek advice or purchase eye care products. Additionally, pharmacies in Uganda typically have well-trained pharmacists who can provide guidance and recommendations on eye care products, further enhancing their appeal to customers.
Trends in the market: One trend in the Eye Care (Pharmacies) market in Uganda is the increasing demand for over-the-counter eye care products. Customers are becoming more proactive in managing their eye health and are seeking out products that can help alleviate common eye conditions such as dryness, redness, and irritation. This trend is driven by a growing awareness of the importance of eye health and the availability of a wide range of eye care products in pharmacies. Another trend in the market is the rising popularity of prescription eyewear. As more Ugandans require vision correction, the demand for prescription eyewear such as glasses and contact lenses has been on the rise. Pharmacies are capitalizing on this trend by offering a variety of options for customers to choose from, including affordable and stylish frames.
Local special circumstances: One of the local special circumstances that has contributed to the growth of the Eye Care (Pharmacies) market in Uganda is the limited availability of eye care specialists. In many parts of the country, there is a shortage of ophthalmologists and optometrists, making it difficult for individuals to access specialized eye care services. Pharmacies have stepped in to fill this gap by providing basic eye care services and products, making them a convenient option for customers.
Underlying macroeconomic factors: The growth of the Eye Care (Pharmacies) market in Uganda can also be attributed to the country's overall economic development. As Uganda's economy continues to grow, more individuals have disposable income to spend on healthcare, including eye care. This has led to an increase in demand for eye care products and services, which pharmacies have been able to capitalize on. Additionally, the government's efforts to improve healthcare infrastructure and increase access to healthcare services have also contributed to the growth of the market. In conclusion, the Eye Care (Pharmacies) market in Uganda is experiencing significant growth due to customer preferences for convenient and accessible eye care services. The increasing demand for over-the-counter eye care products and prescription eyewear, as well as the limited availability of eye care specialists, have further fueled this growth. The country's overall economic development and government initiatives to improve healthcare infrastructure have also played a role in driving the market's expansion.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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