Definition:
The Vitamins and Minerals market comprises over-the-counter natural and synthetic food supplements like multivitamin preparations, minerals, vitamins, tonics and cod liver oil. Vitamins and minerals include preparations in the form of capsules, dragees, pills, granulate, ampoules, solutions, powders, syrups for oral use. Not included are prescription medicines, preparations that are not explicit food supplement drugs (e.g. muscle-building preparations) or primarily serve cosmetic purposes. Among the top-selling vitamin and mineral products are Vitasprint, Orthomol, magnesium granulate, Curazink, Centrum. It includes both products which are exclusively sold in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.
Additional information:
The market comprises revenues, average revenue per capita. Sales channels show online and offline revenue. Revenues include VAT. The market only displays B2C revenues, hence B2B and B2G revenues are not included.
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Notes: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war.
Most recent update: Mar 2024
Source: Statista Market Insights
Most recent update: Mar 2024
Source: Statista Market Insights
Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.
Most recent update: Mar 2024
The Vitamins & Minerals market in Ecuador is experiencing significant growth due to changing customer preferences and increasing awareness about health and wellness.
Customer preferences: Customers in Ecuador are increasingly concerned about their health and are actively seeking ways to improve their overall well-being. As a result, there is a growing demand for vitamins and minerals, as they are seen as essential for maintaining good health. Consumers are becoming more educated about the benefits of vitamins and minerals and are incorporating them into their daily routines. They are also looking for products that are natural and organic, as they believe these products are healthier and safer for consumption.
Trends in the market: One of the major trends in the Vitamins & Minerals market in Ecuador is the rising popularity of dietary supplements. These supplements are widely available in various forms such as tablets, capsules, and powders, making them convenient for consumers to incorporate into their daily routines. Additionally, there is a growing trend of personalized nutrition, where consumers are seeking customized vitamin and mineral supplements based on their specific needs and health goals. This trend is driven by advancements in technology, which allows for personalized recommendations based on individual health data.
Local special circumstances: Ecuador is known for its rich biodiversity and natural resources, which provides a unique advantage for the Vitamins & Minerals market. The country is home to a wide variety of fruits, vegetables, and herbs that are rich in vitamins and minerals. This has led to the development of a thriving local industry that produces natural and organic supplements using locally sourced ingredients. Furthermore, the government of Ecuador has implemented policies to promote the export of these products, which has helped boost the growth of the Vitamins & Minerals market in the country.
Underlying macroeconomic factors: The growing Vitamins & Minerals market in Ecuador can be attributed to several underlying macroeconomic factors. Firstly, the country has experienced steady economic growth in recent years, which has led to an increase in disposable income among consumers. This has allowed them to spend more on health and wellness products, including vitamins and minerals. Secondly, there has been a shift in consumer behavior towards preventive healthcare, as people are becoming more conscious of the long-term benefits of maintaining good health. This has further fueled the demand for vitamins and minerals in the market. Lastly, the government of Ecuador has been actively promoting the importance of a healthy lifestyle through various campaigns and initiatives. This has created a favorable environment for the growth of the Vitamins & Minerals market in the country.
Most recent update: Mar 2024
Source: Statista Market Insights
Most recent update: Mar 2024
Source: Statista Market Insights
Most recent update: Mar 2024
Source: Statista Market Insights
Data coverage:
Data encompasses B2C spend. Figures are based on the OTC Pharmaceuticals market values, representing revenues generated by both product sales which take place exclusively in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.Modeling approach / Market size:
Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use data from national statistical offices, international institutions, trade associations, and self-medication associations. Next, we use relevant key market indicators and data from country-specific associations, such as consumer healthcare spending, out-of-pocket healthcare expenditure, health system accessibilities, and GDP. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods.Additional notes:
Data is modeled in US$ using current exchange rates. The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. Whereas this market covers only OTC drugs, the Statista Pharmaceuticals market covers both OTC and prescription drugs.Notes: Based on data from IMF, World Bank, UN and Eurostat
Most recent update: Sep 2024
Source: Statista Market Insights