OTC Pharmaceuticals - Colombia | Statista Market Forecast

The OTC Pharmaceuticals market in Colombia is projected to generate a revenue of US$1.27bn in 2024.
This market is expected to experience an annual growth rate of 7.00% (CAGR 2024-2029).
Among the various markets in this market, the largest one is Skin Treatment, which is estimated to reach a market volume of US$328.00m in 2024.
When compared globally, the United States stands out as the country generating the highest revenue in this market, with a total of US$41.24bn in 2024.
Taking into account the population figures, the per person revenue in Colombia is projected to be US$24.22 in 2024.
Looking at the distribution channels, online sales are expected to contribute 10.58% of the total revenue in the OTC Pharmaceuticals market by 2024.
Colombia's OTC Pharmaceuticals market is witnessing a rising demand for natural remedies and traditional medicines.

Definition:
The Over-the-Counter Pharmaceuticals market includes non-prescription medications, treatments, and healthcare products that are available directly to consumers without a prescription from a licensed healthcare professional. It includes both products which are exclusively sold in pharmacies and products which can be purchased elsewhere such as supermarkets, and online retailers. Sales by hospitals are not included.

Structure:
The market is subdivided into Analgesics, Cold and Cough Remedies, Digestives and Intestinal Remedies, Skin Treatment, Vitamins and Minerals, Hand Sanitizer, Eye care, Sleep aids, Wound care, and Other OTC Pharmaceuticals. The Analgesics market covers non-prescription pain-relief medications which help to relief aches, pains and fevers. Cold & Cough market covers non-prescription remedies aimed at relieving nasal congestion, coughing, sore throat, and related cold discomforts. The Digestives and Intestinal Remedies market encompasses non-prescription products designed to alleviate symptoms related to digestive discomfort and intestinal issues. The Skin Treatment market includes non-prescription medications formulated to address various dermatological concerns such as acne, eczema and dryness. The Vitamins and Minerals market comprises non-prescription dietary supplements containing essential nutrients such as vitamins and minerals. The Hand sanitizer market covers sanitizing products which are applied on hands to effectively reduce the presence of bacteria and viruses. The Eye Care market covers non-prescription products to address common eye-related discomforts such as dryness, irritation or redness. The Sleep Aids market covers non-prescription products designed to promote relaxation, alleviate insomnia, and improve sleep quality. The Wound Care market includes non-prescription products designed to facilitate wound healing and prevent infection.

Additional information:
OTC Pharmaceuticals comprises revenues, average revenue per capita. Sales channels show online and offline revenue. Revenues include VAT. The market only displays B2C revenues, hence B2B and B2G revenues are not included.
For more information on the data displayed, use the info button next to the boxes.

Natural and synthetic agents
Analgesics (e.g. Asprin, Paracetamol)
Cough & Cold remedies (e.g. Vicks VapoRub)
Vitamins and Minerals
Skin treatment products

Prescription medicines
Homeopathic remedies

The OTC Pharmaceuticals market in Colombia is experiencing significant growth and development. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors all contribute to this positive trajectory.Customer preferences in Colombia are driving the growth of the OTC Pharmaceuticals market. Consumers in the country are increasingly seeking self-care options and are more willing to take responsibility for their own health. This shift in consumer behavior is fueled by a desire for convenience and accessibility, as well as a growing awareness of the benefits of self-medication. As a result, there is a growing demand for over-the-counter medications that can be easily purchased without a prescription.Trends in the market further support the growth of the OTC Pharmaceuticals sector in Colombia. The increasing availability of OTC products in pharmacies and retail stores, as well as the expansion of online platforms for purchasing medications, have made it easier for consumers to access a wide range of OTC products. Additionally, the growing number of generic OTC medications on the market has made these products more affordable and appealing to price-conscious consumers.Local special circumstances also contribute to the development of the OTC Pharmaceuticals market in Colombia. The country's healthcare system is characterized by limited access to healthcare professionals, particularly in rural areas. This has led to a greater reliance on self-medication and OTC products for minor ailments and common health issues. Furthermore, the Colombian government has implemented regulatory reforms to promote the use of OTC medications, such as allowing pharmacies to dispense certain prescription drugs without a prescription. These initiatives have created a favorable environment for the growth of the OTC Pharmaceuticals market.Underlying macroeconomic factors play a role in the development of the OTC Pharmaceuticals market in Colombia. The country's growing middle class and increasing disposable income levels have contributed to higher healthcare spending, including the purchase of OTC medications. Additionally, the aging population in Colombia is driving demand for OTC products that address age-related health issues, such as joint pain and digestive problems. These demographic and economic factors are expected to continue driving the growth of the OTC Pharmaceuticals market in Colombia in the coming years.In conclusion, the OTC Pharmaceuticals market in Colombia is experiencing significant growth and development due to customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. As consumers increasingly seek self-care options and the availability of OTC products expands, the market is expected to continue its positive trajectory in the country.

Data coverage:

Data encompasses B2C spend. Figures are based on the OTC Pharmaceuticals market values, representing revenues generated by both product sales which take place exclusively in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use data from national statistical offices, international institutions, trade associations, and self-medication associations. Next, we use relevant key market indicators and data from country-specific associations, such as consumer healthcare spending, out-of-pocket healthcare expenditure, health system accessibilities, and GDP. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods.

Additional notes:

Data is modeled in US$ using current exchange rates. The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. Whereas this market covers only OTC drugs, the Statista Pharmaceuticals market covers both OTC and prescription drugs.

This report presents a comprehensive analysis and additional information on the Health market, in a PDF format.

The pharmaceutical industry is responsible for the research, development, production, and distribution of medications. The market has experienced significant growth during the past two decades, and pharma revenues worldwide totaled 1.48 trillion U.S. dollars in 2022.