Digital Investment - Latvia

  • Latvia
  • Total transaction value in the Digital Investment market is projected to reach US$205.50m in 2024.
  • Total transaction value is expected to show an annual growth rate (CAGR 2024-2029) of 7.08% resulting in a projected total amount of US$289.30m by 2029.
  • Robo-Advisors dominates the market with a projected total transaction value of US$205.50m in 2024.
  • The highest cumulated transaction value is reached in the United States (US$1,782,000.00m in 2024).

Key regions: United Arab Emirates, Switzerland, Singapore, United Kingdom, Europe

 
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Analyst Opinion

The Digital Investment market in Latvia has been experiencing significant growth in recent years, driven by changing customer preferences, emerging trends in the market, and local special circumstances. Customer preferences in Latvia have shifted towards digital investment platforms due to their convenience, accessibility, and cost-effectiveness.

Investors are increasingly looking for ways to manage their portfolios online, without the need for traditional brokers or financial advisors. This trend is not unique to Latvia, but is part of a global shift towards digital investment platforms. One of the key trends in the Latvian Digital Investment market is the rise of robo-advisors.

These are online platforms that use algorithms to provide investment advice and manage portfolios. Robo-advisors are gaining popularity in Latvia because they offer low fees, personalized investment strategies, and an easy-to-use interface. This trend is driven by advancements in technology and the increasing demand for automated investment solutions.

Another trend in the Latvian market is the increasing popularity of crowdfunding platforms. These platforms allow individuals to invest in startups and other projects, often with relatively small amounts of money. Crowdfunding has become a viable alternative to traditional forms of investment, as it allows investors to diversify their portfolios and support innovative projects.

This trend is driven by the desire for higher returns and the opportunity to support local entrepreneurs. Local special circumstances in Latvia have also contributed to the development of the Digital Investment market. The country has a relatively small population and a high level of internet penetration, making it an attractive market for digital investment platforms.

Additionally, Latvia has a well-developed financial sector and a strong entrepreneurial culture, which has created a favorable environment for the growth of digital investment platforms. Underlying macroeconomic factors have also played a role in the development of the Digital Investment market in Latvia. The country has experienced steady economic growth in recent years, which has increased disposable income and created a larger pool of potential investors.

Additionally, low interest rates have made traditional forms of investment less attractive, leading individuals to seek out alternative investment options. In conclusion, the Digital Investment market in Latvia is developing rapidly due to changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. The shift towards digital investment platforms, the rise of robo-advisors, and the increasing popularity of crowdfunding are all driving the growth of the market.

With a favorable environment for digital investment platforms and a growing pool of potential investors, the market is expected to continue to expand in the coming years.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on transaction values / revenues / assets under management and user data of relevant services and products offered within the FinTech market.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, population, internet penetration, smartphone penetration, credit card penetration, and online banking penetration. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.

Overview

  • Assets Under Management (AUM)
  • Revenue
  • Users
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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