The global insurance market is experiencing significant growth and evolution.
Customer preferences: Customers worldwide are increasingly seeking personalized insurance products that cater to their specific needs and lifestyles. There is a growing demand for digital insurance solutions that offer convenience and flexibility, allowing customers to manage their policies online. Additionally, there is a rising interest in sustainable and ethical insurance options that align with customers' values and support environmental and social causes.
Trends in the market: In the United States, the insurance market is seeing a rise in usage-based insurance, where premiums are based on individual behavior monitored through technology. This trend is driven by the desire for more affordable options and the ability to reward safe driving practices. In Europe, there is a growing focus on insurtech innovations that streamline processes and enhance the overall customer experience. Insurtech startups are disrupting the traditional insurance market by offering new digital solutions and improving efficiency.
Local special circumstances: In emerging markets such as Southeast Asia, insurance penetration is relatively low compared to other regions. This presents opportunities for insurers to expand their reach and educate the population on the importance of insurance coverage. In countries like India, government initiatives promoting insurance inclusion and awareness are driving market growth. Insurers are also adapting their products to suit the needs of diverse populations and offer more affordable options.
Underlying macroeconomic factors: The global insurance market is influenced by various macroeconomic factors such as interest rates, inflation, and economic growth. Low-interest rates can impact insurers' investment returns and profitability, prompting them to adjust their pricing strategies. Economic growth and stability contribute to an increase in disposable income, leading to higher demand for insurance products. Inflation rates also play a role in pricing and determining the value of insurance coverage for customers. Overall, the insurance market is closely tied to the broader economic landscape and undergoes fluctuations in response to macroeconomic conditions.
Data coverage:
Data encompasses B2B and B2C enterprises. Figures are based on gross written premium, gross written premium per capita, gross claim payments, loss ratio, and distribution channels.Modeling approach / Market size:
Market sizes are determined by a Bottom-Up approach, based on a specific rationale for each market layer. As a basis for evaluating markets, we use industry associations, national statistic offices, and international organizations, such as OECD. Next we use relevant key market indicators and data from country-specific associations such as insurance consumer spending, gross domestic product, insurance - consumer price index (CPI), population growth. This data helps us to estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing and HOLT-linear. The main drivers are insurance consumer spending and insurance - consumer price index (CPI).Additional Notes:
The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)
