Insurances - Southeast Asia

Southeast Asia

The Insurances market in Southeast Asia is projected to reach a market size of US$161.80bn in 2024.
Life insurances dominate the market with a projected market volume of US$112.30bn in 2024.
In terms of average spending per capita, in Southeast Asia is expected to have an average spending of US$233.50 in 2024.
When compared globally, the United States is projected to have the highest nominal value in the Insurances market, reaching US$4,642.0bn in 2024.
The gross written premium is expected to show an annual growth rate (CAGR 2024-2028) of 3.84%, resulting in a market volume of US$188.10bn by 2028.
Once again, the United States is expected to generate the highest gross written premium in 2024, reaching US$4,642.0bn.
In Southeast Asia, the insurance market is experiencing rapid growth in countries like Singapore, with a surge in demand for health and life insurance products.

Market

Region

Region comparison

Currency

Analyst Opinion

The Insurances market in Southeast Asia is experiencing significant growth and development.

Customer preferences: Customers in Southeast Asia are increasingly seeking insurance products that offer comprehensive coverage at competitive prices. With rising disposable incomes and awareness about the importance of insurance, there is a growing demand for policies that cater to specific needs such as health, life, and property insurance.

Trends in the market: In Singapore, there is a trend towards digitalization in the insurance sector, with more customers opting to purchase policies online. This shift is driven by the convenience and ease of comparing different insurance products and prices. In Malaysia, there is a growing interest in takaful insurance, which adheres to Islamic principles. This trend is fueled by the country's large Muslim population seeking insurance options that comply with their faith.

Local special circumstances: Indonesia, with its large population and emerging middle class, presents a unique opportunity for insurance companies. The market in Indonesia is characterized by a high demand for micro-insurance products tailored to the needs of low-income individuals. This presents a significant growth potential for insurers willing to tap into this segment.

Underlying macroeconomic factors: The economic growth in Southeast Asia, coupled with increasing urbanization and infrastructure development, is driving the expansion of the insurance market in the region. As countries in Southeast Asia continue to develop, there is a greater awareness of the need for insurance to mitigate risks and protect assets. Additionally, regulatory reforms aimed at promoting transparency and consumer protection are also contributing to the growth of the insurance market in the region.

Methodology

Data coverage:

Data encompasses B2B and B2C enterprises. Figures are based on gross written premium, gross written premium per capita, gross claim payments, loss ratio, and distribution channels.

Modeling approach / Market size:

Market sizes are determined by a Bottom-Up approach, based on a specific rationale for each market layer. As a basis for evaluating markets, we use industry associations, national statistic offices, and international organizations, such as OECD. Next we use relevant key market indicators and data from country-specific associations such as insurance consumer spending, gross domestic product, insurance - consumer price index (CPI), population growth. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing and HOLT-linear. The main drivers are insurance consumer spending and insurance - consumer price index (CPI).

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.