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Digital Capital Raising - Uganda

Uganda
  • The country in Uganda is projected to reach a total transaction value of US$1.36m in the Digital Capital Raising market market by 2024.
  • In the same year, MarketMarketplace Lending (Consumer) is expected to dominate the market with a projected total transaction value of US$1.02m.
  • When compared globally, it is evident that the United States leads with the highest cumulated transaction value of US$36bn in 2024.
  • Uganda is embracing digital platforms for capital raising, revolutionizing the country's financial landscape with increased accessibility and efficiency.

Definition:

The Digital Caiptal Raising segment relates to digital financial services for business customers, and private borrowers. Included are Crowdinvesting models, which focus particularly on start-ups exchanging investment for company shares (equity-based), and Crowdfunding solutions, which are used for non-monetary compensation, for example product launches, music, art & film financing (reward-based). The market also includes bank-independent loan allocation for SMEs (Crowdlending) and for personal loans (Marketplace Lending or so-called Peer-to-Peer lending) through private or institutional investors via online platforms. In view of processing complexity, this market is focused on small and medium-sized enterprises (SMEs), freelancers and private persons. Bank financing is not considered, neither are any financial aspects that reach beyond the scope of small and medium-sized enterprises or donation-based Crowdfunding models.

Structure:

Digital Capital Raising consists of Reward-Based Crowdfunding, Crowdinvesting, Crowdlending and Marketplace Lending.

Additional Information:

The market comprises of transaction values, campaigns, average funding per campaign.

In-Scope

  • Alternative financing for SMEs and freelancers
  • Equity-based Crowdfunding (or Crowdinvesting)
  • Reward-based Crowdfunding (or Crowdfunding)
  • Alternative lending for SMEs and freelancers (bank-independent loans)
  • Online marketplaces for personal loan applications and private investors
  • Peer-to-Peer loans with interest rates depending on internal credit scoring of the platform provider

Out-Of-Scope

  • Traditional bank loans
  • Traditional venture capital investments by institutional or private investors
Digital Capital Raising: market data & analysis - Cover

Market Insight report

Digital Capital Raising: market data & analysis

Study Details

    Capital Raised

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Average Deal Size

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Number of Deals

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Digital Capital Raising market in Uganda has been experiencing significant growth in recent years, driven by changing customer preferences and local special circumstances. Customer preferences in Uganda have shifted towards digital capital raising methods due to their convenience and accessibility.

    As the country's economy continues to develop, more individuals and businesses are looking for alternative ways to raise capital for various purposes. Digital platforms provide a quick and efficient way to connect investors with those seeking funding, eliminating the need for traditional intermediaries and paperwork. This has led to a growing demand for digital capital raising services in Uganda.

    Trends in the market indicate a shift towards crowdfunding as a popular method of raising capital in Uganda. Crowdfunding platforms allow individuals and businesses to showcase their projects or ideas to a large audience and attract funding from interested investors. This trend is particularly prevalent in sectors such as technology, agriculture, and renewable energy, where innovative ideas are seeking financial support.

    The rise of crowdfunding has democratized the capital raising process, allowing individuals and small businesses to access funding that may have been previously out of reach. Local special circumstances also contribute to the development of the Digital Capital Raising market in Uganda. The country has a relatively young population, with a high percentage of tech-savvy individuals who are comfortable using digital platforms for financial transactions.

    Additionally, the government has been supportive of digital innovation and entrepreneurship, creating an enabling environment for the growth of the digital capital raising sector. This includes initiatives such as the establishment of innovation hubs and the promotion of digital financial services. Underlying macroeconomic factors further drive the development of the Digital Capital Raising market in Uganda.

    The country has experienced steady economic growth in recent years, with a growing middle class and increasing disposable income. This has created a favorable environment for investment and entrepreneurial activities, leading to a greater demand for capital raising services. Additionally, the high mobile penetration rate in Uganda has made it easier for individuals to access digital platforms and participate in capital raising activities.

    In conclusion, the Digital Capital Raising market in Uganda is developing rapidly due to changing customer preferences, local special circumstances, and underlying macroeconomic factors. The shift towards digital platforms and crowdfunding methods, coupled with the government's support for digital innovation, has created a conducive environment for the growth of the sector. As the economy continues to develop and more individuals and businesses seek alternative ways to raise capital, the digital capital raising market in Uganda is expected to expand further in the coming years.

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on transaction values / revenues / assets under management and user data of relevant services and products offered within the FinTech market.

    Modeling approach / Market size:

    Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, population, internet penetration, smartphone penetration, credit card penetration, and online banking penetration. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

    Additional notes:

    The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.

    Financial

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    Digital Capital Raising: market data & analysis - BackgroundDigital Capital Raising: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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    Crowdfunding - statistics & facts

    Crowdfunding is the collective effort of a large number of individuals who network and pool small amounts of capital to finance a new or existing business venture. Each campaign is set for a goal amount of money and a fixed timeframe, each day is counted down and the money raised will be tallied up for visitors to follow its success. The size of the global crowdfunding market is growing and the largest markets are North America and Asia.
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