Reward-Based Crowdfunding - Hong Kong

Hong Kong

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Hong Kong is the country where the total transaction value in the Reward-Based Crowdfunding market is projected to reach US$28.57m in 2025.
In a global comparison perspective, it is evident that the highest transaction value is reached the United States (US$475m in 2025).
In Hong Kong, Crowdfunding platforms are gaining traction as an alternative capital-raising avenue for startups and SMEs in the evolving financial landscape.

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Germany,
Brazil,
Australia,
Israel,
United States

Capital Raised

Transaction Value Growth

NOTES: Data was converted from local currencies using average exchange rates of the respective year.

MOST_RECENT_UPDATE: Mar 2024

SOURCE: Statista Market Insights

Transaction Value

Transaction Value Growth

NOTES: Data was converted from local currencies using average exchange rates of the respective year.

MOST_RECENT_UPDATE: Oct 2024

SOURCE: Statista Market Insights

Analyst Opinion

The Crowdfunding Market within the Digital Capital Raising Market in Hong Kong is experiencing mild growth, influenced by regulatory developments, increased investor interest, and the need for alternative funding sources amid economic fluctuations.

Customer preferences: Investors in Hong Kong are increasingly favoring crowdfunding platforms as a means to support innovative startups and local businesses, reflecting a shift towards community-oriented investment. This trend is fueled by a younger demographic that values sustainability and social impact, often prioritizing ventures that align with their values. Additionally, the rise of digital engagement tools has made it easier for backers to connect with entrepreneurs, fostering a collaborative environment that encourages transparency and trust in the capital raising process.

Trends in the market: In Hong Kong, the crowdfunding market is experiencing a surge in popularity as local investors increasingly support innovative startups and community-driven initiatives. This trend is particularly pronounced among younger generations who prioritize investments with a social impact and a focus on sustainability. As digital platforms evolve, they enhance engagement between entrepreneurs and backers, fostering a transparent ecosystem that builds trust. The implications for industry stakeholders are significant, as increased participation may lead to a more diverse funding landscape, encouraging the growth of unique ventures and promoting economic resilience in the region.

Local special circumstances: In Hong Kong, the crowdfunding market is uniquely shaped by its dense urban environment and a culturally diverse population that values innovation and community engagement. The city's robust tech infrastructure facilitates seamless online transactions, while its proximity to mainland China offers access to a vast consumer base. Regulatory frameworks are evolving to support digital capital raising, balancing investor protection with entrepreneurial freedom. This dynamic landscape encourages local startups to pursue socially responsible projects, aligning with the values of a young, environmentally conscious investor demographic.

Underlying macroeconomic factors: The Crowdfunding Market in Hong Kong is significantly influenced by macroeconomic factors such as economic stability, consumer confidence, and technological innovation. The city's strong GDP growth and low unemployment rates foster a favorable environment for entrepreneurial activities, encouraging startups to seek funding through crowdfunding platforms. Additionally, the increasing acceptance of digital payment systems and e-commerce enhances the efficiency of capital raising efforts. Global trends, such as the rise of socially responsible investing, further propel local initiatives that resonate with environmentally conscious investors, while evolving regulations ensure a balanced approach to investor protection and market accessibility.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on transaction values / revenues / assets under management and user data of relevant services and products offered within the FinTech market.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, population, internet penetration, smartphone penetration, credit card penetration, and online banking penetration. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.

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Crowdfunding - statistics & facts

Crowdfunding is the collective effort of a large number of individuals who network and pool small amounts of capital to finance a new or existing business venture. Each campaign is set for a goal amount of money and a fixed timeframe, each day is counted down and the money raised will be tallied up for visitors to follow its success. The size of the global crowdfunding market is growing and the largest markets are North America and Asia.

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