Key regions: Brazil, Germany, United States, United Kingdom, China
The Digital Capital Raising market in North America is experiencing significant growth and development due to various factors.
Customer preferences: In recent years, there has been a growing preference among customers in North America for digital capital raising methods. This is primarily driven by the convenience and efficiency that digital platforms offer. Customers are increasingly turning to online platforms to raise capital for their businesses, as it allows them to reach a wider investor base and streamline the fundraising process. Additionally, digital capital raising platforms often provide access to a range of financing options, including equity crowdfunding, peer-to-peer lending, and digital securities offerings, giving customers more flexibility in raising capital.
Trends in the market: One of the key trends in the digital capital raising market in North America is the rise of equity crowdfunding. This method allows businesses to raise funds from a large number of individual investors, who each contribute a small amount of money. Equity crowdfunding platforms have gained popularity in recent years, as they provide an alternative to traditional venture capital funding. This trend is driven by the increasing number of startups and small businesses in North America seeking alternative sources of funding, as well as the desire of individual investors to invest in early-stage companies. Another trend in the market is the growing interest in digital securities offerings. This method involves the issuance of digital securities, such as tokens or digital shares, to raise capital. Digital securities offerings have gained traction in North America due to their potential for increased liquidity, lower transaction costs, and increased accessibility for investors. This trend is driven by the development of blockchain technology, which enables the issuance and trading of digital securities in a secure and efficient manner.
Local special circumstances: North America has a well-developed financial ecosystem, with a large number of venture capital firms, angel investors, and institutional investors. This provides a favorable environment for the growth of the digital capital raising market, as there is a strong investor base and a high level of entrepreneurial activity. Additionally, North America has a strong regulatory framework that supports the development of digital capital raising platforms, providing investors and businesses with confidence in the market.
Underlying macroeconomic factors: The growth of the digital capital raising market in North America is also influenced by underlying macroeconomic factors. These include the overall economic conditions, interest rates, and investor sentiment. In periods of economic growth, there is typically increased investor appetite for riskier investments, which can drive demand for digital capital raising platforms. Similarly, low interest rates can make traditional financing options less attractive, leading businesses to explore alternative methods of raising capital. Additionally, investor sentiment plays a significant role in the digital capital raising market, as positive investor sentiment can drive demand for investment opportunities and attract more capital to the market. In conclusion, the Digital Capital Raising market in North America is experiencing significant growth and development due to customer preferences for digital platforms, the rise of equity crowdfunding and digital securities offerings, the favorable local circumstances, and the underlying macroeconomic factors. This trend is expected to continue as more businesses and investors recognize the benefits of digital capital raising methods.
Data coverage:
The data encompasses B2C enterprises. Figures are based on transaction values / revenues / assets under management and user data of relevant services and products offered within the FinTech market.Modeling approach / Market size:
Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, population, internet penetration, smartphone penetration, credit card penetration, and online banking penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The scenario analysis is based on a Monte Carlo simulation approach generating a range of possible outcomes by creating random variations in forecasted data points, based on assumptions about potential fluctuations in future values. By running numerous simulated scenarios, the model provides an estimated distribution of results, allowing for an analysis of likely ranges and confidence intervals around the forecast.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.
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