Market Insights Financial Capital Raising Digital Capital Raising

Marketplace Lending (Consumer) - Italy

Italy

The total transaction value in the MarketMarketplace Lending (Consumer) market market in Italy is expected to reach US$262.50m in 2024.
When compared globally, it is evident that the United States leads with a transaction value of US$27,720m in 2024.
The Key Market Indicators offer an insight into the social and economic landscape of Italy, highlighting relevant market-specific trends.
These indicators, along with data from statistical offices, trade associations, and companies, form the basis for the Statista market models.
Italy's marketplace lending sector in consumer capital raising is thriving, with increasing investor interest and innovative platforms driving growth in the market.

Key regions: United Kingdom, United States, China, Brazil, Australia

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Analyst Opinion

The Marketplace Lending (Consumer) market in Italy has been experiencing significant growth in recent years. This can be attributed to several factors, including changing customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors.

Customer preferences have played a crucial role in the development of the Marketplace Lending (Consumer) market in Italy. Consumers are increasingly looking for alternative lending options that are more flexible and convenient than traditional banks. Marketplace lending platforms offer borrowers the opportunity to access funds quickly and easily, often with lower interest rates and more favorable terms.

This appeals to a wide range of customers, including individuals who may have been previously underserved by traditional financial institutions. Trends in the market have also contributed to the growth of Marketplace Lending (Consumer) in Italy. The rise of digital technology and the increasing use of smartphones have made it easier for borrowers to access and apply for loans through online platforms.

This has led to a proliferation of marketplace lending platforms in the country, offering a variety of loan products to meet the diverse needs of consumers. Additionally, the increasing popularity of peer-to-peer lending has created a sense of trust and transparency among borrowers, further driving the growth of the market. Local special circumstances in Italy have also played a role in the development of the Marketplace Lending (Consumer) market.

The country has a large population of small and medium-sized enterprises (SMEs) that often struggle to access traditional bank loans. Marketplace lending platforms have emerged as a viable alternative for these businesses, providing them with much-needed capital for growth and expansion. Additionally, Italy has a high level of household debt, which has created a demand for debt consolidation loans.

Marketplace lending platforms have been able to fulfill this demand by offering competitive rates and flexible repayment options. Underlying macroeconomic factors have also contributed to the growth of the Marketplace Lending (Consumer) market in Italy. The country has experienced a prolonged period of low interest rates, making borrowing more affordable for consumers.

Additionally, the economic uncertainty caused by the global financial crisis and the subsequent recession has led to tighter lending standards by traditional banks. This has created an opportunity for marketplace lending platforms to fill the gap and provide loans to individuals and businesses that may not meet the strict criteria of traditional lenders. In conclusion, the Marketplace Lending (Consumer) market in Italy is experiencing significant growth due to changing customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors.

The convenience and flexibility offered by marketplace lending platforms, combined with the increasing use of digital technology, have made them an attractive alternative to traditional banks. As the market continues to evolve, it is likely that we will see further innovation and expansion in the Marketplace Lending (Consumer) sector in Italy.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on transaction values / revenues / assets under management and user data of relevant services and products offered within the FinTech market.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, population, internet penetration, smartphone penetration, credit card penetration, and online banking penetration. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.