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CrowdLending (Business) - India

India
  • The total transaction value in the Crowdlending (Business) market market in India is projected to reach US$73.34m in 2024.
  • When compared globally, it is evident that China leads with the highest transaction value, expected to reach US$16bn in 2024.
  • India's CrowdLending market is witnessing a surge in alternative financing options, attracting diverse investors and startups seeking capital raising opportunities.

Definition:

Crowdlending platforms, otherwise know as lending-based Crowdfunding enable small and medium-sized enterprises to get loans from single or multiple, private and institutional investors via an online brokering platform. On credit platforms such as Funding Circle, OnDeck, Kabbage and Lending Club, businesses can obtain small loans up to a set maximum value. As a rule, financing requests are analyzed by the provider via an internal scoring system and are checked against additional minimum requirements such as turnover. Subsequently, these financing requests can be invested in by private and institutional investors at an appropriate interest rate determined by the credit rating of the company. This makes it possible for SMEs to borrow quickly and easily, as the basic requirements for obtaining finance are more flexible compared to traditional bank loans.

In-Scope

  • Alternative financing for SMEs and freelancers (bank-independent loans)
  • Small business loans issued by single or multiple private and institutional investors (non-banks)
  • Online loan request, scoring and approval

Out-Of-Scope

  • Traditional bank loans
  • Consumer loans and credit card transactions
  • Business-to-Business credit scoring and rating services
  • Online marketplaces for consumer loans (see Marketplace Lending)
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Market Insight report

Digital Capital Raising: market data & analysis

Study Details

    Capital Raised

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Average Deal Size

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Number of Deals

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Analyst Opinion

    CrowdLending (Business) market in India is witnessing significant growth and development.

    Customer preferences:
    Indian businesses are increasingly turning to crowd lending platforms for their financing needs. One of the key reasons for this shift is the ease and convenience offered by these platforms. Traditional lending institutions often have complex application processes and stringent eligibility criteria, making it difficult for small and medium-sized businesses to access funds. Crowd lending platforms, on the other hand, provide a simpler and more streamlined process, allowing businesses to secure loans quickly and easily. Another factor driving the growth of the crowd lending market in India is the competitive interest rates offered by these platforms. Many businesses find that the interest rates offered by crowd lending platforms are more favorable compared to traditional lenders. This makes crowd lending an attractive option for businesses looking for affordable financing solutions.

    Trends in the market:
    One of the key trends in the crowd lending market in India is the increasing number of platforms catering specifically to businesses. These platforms understand the unique needs and challenges faced by businesses and offer tailored financing solutions. This specialization has helped in attracting a larger number of businesses to the crowd lending market. Another trend in the market is the emergence of peer-to-peer (P2P) lending platforms. P2P lending allows businesses to borrow directly from individual lenders, bypassing traditional financial institutions. This model has gained popularity in India due to its transparency and lower costs. P2P lending platforms connect borrowers and lenders directly, eliminating the need for intermediaries and reducing the overall cost of borrowing.

    Local special circumstances:
    India has a large number of small and medium-sized enterprises (SMEs) that often struggle to access financing from traditional lenders. This has created a significant demand for alternative financing options, such as crowd lending. The Indian government has also recognized the importance of supporting SMEs and has introduced various initiatives to promote their growth. This has further fueled the demand for crowd lending platforms.

    Underlying macroeconomic factors:
    India is one of the fastest-growing economies in the world, with a strong focus on entrepreneurship and innovation. The country's start-up ecosystem has witnessed significant growth in recent years, creating a need for flexible and accessible financing options. Crowd lending platforms have emerged as a viable solution to meet this demand. Furthermore, the digital revolution in India has played a crucial role in the growth of the crowd lending market. The widespread use of smartphones and internet connectivity has made it easier for businesses to access crowd lending platforms and apply for loans online. This has significantly reduced the barriers to entry and expanded the reach of crowd lending in India. In conclusion, the crowd lending market in India is experiencing rapid growth and development. Customer preferences for convenience and competitive interest rates, along with the emergence of specialized platforms and the popularity of P2P lending, are driving this trend. The unique circumstances of the Indian market, including the large number of SMEs and government initiatives to support their growth, further contribute to the growth of the crowd lending market. Additionally, the underlying macroeconomic factors, such as the country's strong focus on entrepreneurship and the digital revolution, are creating a favorable environment for the development of the crowd lending market in India.

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on transaction values / revenues / assets under management and user data of relevant services and products offered within the FinTech market.

    Modeling approach / Market size:

    Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, population, internet penetration, smartphone penetration, credit card penetration, and online banking penetration. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

    Additional notes:

    The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.

    Financial

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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    Crowdfunding is the collective effort of a large number of individuals who network and pool small amounts of capital to finance a new or existing business venture. Each campaign is set for a goal amount of money and a fixed timeframe, each day is counted down and the money raised will be tallied up for visitors to follow its success. The size of the global crowdfunding market is growing and the largest markets are North America and Asia.
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