Crowdinvesting is a growing trend in Iran, with an increasing number of individuals participating in crowdfunding campaigns to support various projects and businesses. This form of investment allows people to contribute small amounts of money to a project or business in exchange for a share of the profits or rewards.
Customer preferences: Iranian customers are increasingly drawn to crowdinvesting as it provides them with an opportunity to support innovative projects and businesses that align with their interests and values. They appreciate the transparency and accessibility of crowdfunding platforms, which allow them to easily browse through different investment opportunities and choose the ones that resonate with them. Additionally, the ability to invest smaller amounts of money makes crowdinvesting more accessible to a wider range of individuals, including those with limited financial resources.
Trends in the market: One major trend in the crowdinvesting market in Iran is the rise of technology-based projects and startups. With the rapid growth of the digital economy in the country, there is a strong demand for innovative solutions and services. As a result, many entrepreneurs are turning to crowdfunding to raise capital for their tech ventures. This trend is fueled by the increasing number of tech-savvy individuals who are willing to invest in these projects, hoping to benefit from their potential success in the future. Another trend is the emergence of crowdinvesting campaigns in the creative industries, such as film production, music, and art. Iranians have a rich cultural heritage, and there is a growing interest in supporting creative projects that promote Iranian art and culture. Crowdfunding platforms provide a platform for artists and creators to showcase their work and attract funding from individuals who appreciate their talent and want to contribute to their success.
Local special circumstances: Iran has a large and young population, with a high percentage of tech-savvy individuals. This demographic profile contributes to the growth of the crowdinvesting market in the country. The younger generation, in particular, is more open to new investment opportunities and willing to take risks in order to support innovative projects. Additionally, the Iranian government has recognized the potential of crowdinvesting as a source of funding for startups and has taken steps to facilitate the growth of the industry.
Underlying macroeconomic factors: Iran has experienced economic challenges in recent years, including international sanctions and inflation. These factors have made it difficult for entrepreneurs and small businesses to access traditional sources of financing. Crowdinvesting provides an alternative funding option for these businesses, allowing them to raise capital from a large pool of individual investors. Additionally, the government's efforts to promote entrepreneurship and innovation have created a favorable environment for crowdinvesting to thrive. In conclusion, the crowdinvesting market in Iran is developing rapidly due to customer preferences for supporting innovative projects, the emergence of technology-based startups, and the government's support for entrepreneurship. With a young and tech-savvy population, Iran is poised to become a hub for crowdinvesting in the region.
Data coverage:
The data encompasses B2C enterprises. Figures are based on transaction values / revenues / assets under management and user data of relevant services and products offered within the FinTech market.Modeling approach / Market size:
Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, population, internet penetration, smartphone penetration, credit card penetration, and online banking penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.
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