The Crowdinvesting market in Finland has been experiencing significant growth in recent years, driven by a combination of customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors.
Customer preferences: Finland has a highly educated population with a strong entrepreneurial spirit. Many individuals in the country are interested in supporting innovative startups and small businesses, and crowdinvesting provides them with an opportunity to do so. Additionally, Finnish investors are increasingly looking for alternative investment options that offer higher returns than traditional investment vehicles.
Trends in the market: One of the key trends in the crowdinvesting market in Finland is the increasing popularity of equity-based crowdfunding. This allows individuals to invest in startups and small businesses in exchange for equity shares. Equity-based crowdfunding provides investors with the potential for significant returns if the company succeeds, making it an attractive option for those looking to diversify their investment portfolios. Another trend in the market is the rise of niche crowdfunding platforms that cater to specific industries or sectors. These platforms allow investors to support projects and businesses that align with their interests or values, such as renewable energy or social enterprises. This trend reflects the growing demand for more personalized investment opportunities in Finland.
Local special circumstances: Finland has a well-developed startup ecosystem, with a strong emphasis on innovation and technology. The country is known for its expertise in areas such as clean technology, gaming, and healthcare. This favorable environment for startups and small businesses has contributed to the growth of the crowdinvesting market in Finland, as investors are eager to support promising ventures in these sectors.
Underlying macroeconomic factors: Finland has a stable and prosperous economy, which provides a solid foundation for the crowdinvesting market to thrive. The country has a high standard of living, low corruption levels, and a well-functioning legal system, all of which instill confidence in investors. Additionally, Finland has a strong tradition of social welfare and support for entrepreneurship, creating an environment that is conducive to the growth of crowdinvesting. In conclusion, the crowdinvesting market in Finland is experiencing significant growth due to customer preferences for supporting innovative startups and seeking higher returns, trends in the market such as the popularity of equity-based crowdfunding and niche platforms, local special circumstances including a strong startup ecosystem, and underlying macroeconomic factors such as a stable economy and supportive environment for entrepreneurship. These factors are driving the development of the crowdinvesting market in Finland and are likely to continue to do so in the future.
Data coverage:
The data encompasses B2C enterprises. Figures are based on transaction values / revenues / assets under management and user data of relevant services and products offered within the FinTech market.Modeling approach / Market size:
Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, population, internet penetration, smartphone penetration, credit card penetration, and online banking penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.
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