The Crowdinvesting market in Bhutan has been experiencing significant growth in recent years.
Customer preferences: Bhutanese investors are increasingly turning to crowdinvesting as a means of diversifying their investment portfolios and accessing new investment opportunities. The younger generation, in particular, is showing a strong interest in crowdinvesting, as they are more open to taking risks and exploring alternative investment options. Additionally, Bhutanese investors value transparency and trust in their investment decisions, and crowdinvesting platforms provide them with the opportunity to directly invest in projects and businesses that align with their values and beliefs.
Trends in the market: One of the key trends in the Bhutanese crowdinvesting market is the emergence of platforms that focus on socially responsible and sustainable investments. Bhutan has a strong commitment to environmental conservation and sustainable development, and investors are increasingly seeking opportunities to support projects that align with these values. This trend is also influenced by global market trends, as sustainable investing has gained traction worldwide. Another trend in the Bhutanese crowdinvesting market is the rise of technology-driven platforms. With the increasing penetration of internet and mobile devices in Bhutan, more people have access to online crowdinvesting platforms. This has made it easier for investors to participate in crowdinvesting campaigns and has opened up new avenues for entrepreneurs and businesses to raise capital.
Local special circumstances: Bhutan's unique cultural and environmental heritage also plays a role in the development of the crowdinvesting market. The country's focus on Gross National Happiness, which emphasizes holistic development and the well-being of its citizens, has created a favorable environment for socially responsible investments. Additionally, Bhutan's commitment to preserving its natural environment has led to the emergence of crowdinvesting campaigns that support conservation and sustainable tourism initiatives.
Underlying macroeconomic factors: Bhutan's steady economic growth and increasing disposable income have also contributed to the development of the crowdinvesting market. As the country's economy continues to expand, more individuals and businesses have the financial capacity to invest in crowdinvesting campaigns. Furthermore, the government's efforts to promote entrepreneurship and innovation have created a supportive ecosystem for crowdinvesting, with initiatives such as the establishment of startup incubators and funding programs. In conclusion, the crowdinvesting market in Bhutan is experiencing growth due to customer preferences for diversification, transparency, and socially responsible investments. The emergence of technology-driven platforms and Bhutan's unique cultural and environmental heritage are also contributing to the development of the market. Additionally, underlying macroeconomic factors such as economic growth and government support for entrepreneurship are fueling the growth of crowdinvesting in Bhutan.
Data coverage:
The data encompasses B2C enterprises. Figures are based on transaction values / revenues / assets under management and user data of relevant services and products offered within the FinTech market.Modeling approach / Market size:
Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, population, internet penetration, smartphone penetration, credit card penetration, and online banking penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.
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