The Crowdfunding market in Jordan has experienced significant growth in recent years, driven by changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. Customer preferences in Jordan have shifted towards alternative methods of financing, including Crowdfunding.
This is due to a growing awareness of the potential benefits of Crowdfunding, such as access to a wider pool of investors and the ability to raise funds quickly. Additionally, customers in Jordan are increasingly looking for investment opportunities that align with their values and interests, and Crowdfunding platforms offer a variety of projects and causes to support. One of the key trends in the Crowdfunding market in Jordan is the rise of equity-based Crowdfunding.
This allows individuals to invest in startups and small businesses in exchange for equity or shares in the company. This trend has been driven by a combination of factors, including the increasing number of startups and entrepreneurs in Jordan, as well as regulatory changes that have made it easier for companies to raise funds through equity-based Crowdfunding. Another trend in the market is the growing popularity of reward-based Crowdfunding.
This involves individuals contributing funds to a project or cause in exchange for a non-financial reward, such as a product or service. This trend has been driven by the success of high-profile reward-based Crowdfunding campaigns in Jordan, which have demonstrated the potential for individuals to support innovative projects and receive unique rewards in return. Local special circumstances in Jordan have also contributed to the development of the Crowdfunding market.
For example, the country has a young and tech-savvy population, which is more likely to embrace new and innovative financing methods. Additionally, Jordan has a strong entrepreneurial culture and a supportive ecosystem for startups, which has created a fertile ground for the growth of Crowdfunding. Underlying macroeconomic factors have also played a role in the development of the Crowdfunding market in Jordan.
The country has experienced economic growth in recent years, which has led to an increase in disposable income and a greater willingness to invest in new ventures. Additionally, regulatory changes have made it easier for Crowdfunding platforms to operate in Jordan, attracting both local and international investors. In conclusion, the Crowdfunding market in Jordan has experienced significant growth due to changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors.
The rise of equity-based Crowdfunding and the popularity of reward-based Crowdfunding are key trends in the market, driven by a combination of factors such as the increasing number of startups, regulatory changes, and the country's young and tech-savvy population. With continued economic growth and a supportive ecosystem for startups, the Crowdfunding market in Jordan is expected to further expand in the coming years.
Data coverage:
The data encompasses B2C enterprises. Figures are based on transaction values / revenues / assets under management and user data of relevant services and products offered within the FinTech market.Modeling approach / Market size:
Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, population, internet penetration, smartphone penetration, credit card penetration, and online banking penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.
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