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Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)
Key regions: United States, China, Japan, Brazil, United Kingdom
Amidst the flourishing economy of Cambodia, the Banking market is experiencing significant growth and evolution.
Customer preferences: Cambodian customers are increasingly leaning towards digital banking solutions, driven by the convenience and accessibility they offer. Mobile banking apps and online banking services are becoming more popular among the tech-savvy population, leading to a shift away from traditional brick-and-mortar branches. Moreover, customers are showing a growing interest in personalized financial products and services tailored to their specific needs and preferences.
Trends in the market: One prominent trend in the Cambodian Banking market is the rising competition among both domestic and international banks. This competition is driving innovation and pushing banks to enhance their service offerings to attract and retain customers. Additionally, there is a growing focus on financial inclusion, with banks expanding their reach to underserved areas and populations. The introduction of new fintech companies and digital payment solutions is also reshaping the market landscape.
Local special circumstances: Cambodia's Banking market is uniquely influenced by the country's efforts to modernize its financial infrastructure and regulations. The government's initiatives to promote financial literacy and inclusion are creating opportunities for both banks and customers. Moreover, the young demographic in Cambodia, with a large percentage of the population under 30 years old, is driving demand for more advanced and tech-driven banking services.
Underlying macroeconomic factors: The steady economic growth in Cambodia, supported by sectors such as tourism, manufacturing, and agriculture, is fueling the expansion of the Banking market. As more Cambodians enter the middle class, there is an increased demand for banking products and services to manage their growing wealth. Additionally, the government's commitment to improving the business environment and regulatory framework is attracting more foreign investments into the banking sector, further stimulating its development.
Data coverage:
Data encompasses B2B and B2C enterprises. Figures are based on Net Interest Income, Bank Account Penetration rate, the value of Deposits, the number of depositors, the value of Loans, the number of borrowers, Credit Card Interest Income, the number of ATMs as well as the number of Bank Branches.Modeling approach / Market size:
Market sizes are determined by a combined Top-Down and Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use data provided by the IMF, World Bank and the annual reports of the top 1000 Banks by asset size. Next we use relevant key market indicators and data from country-specific associations such as GDP, deposit interest rates, lending interest rates or bank account penetration rates. This data helps us to estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited to forecast financial services for digital as well as traditional products and services.Additional Notes:
The market is updated twice per year in case market dynamics change.Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)