Online Food Delivery

The Online Food Delivery market in the Caribbean is projected to reach a revenue of US$804.70m in 2024.
This market is expected to show an annual growth rate (CAGR 2024-2029) of 4.36%, resulting in a projected market volume of US$996.20m by 2029.
In the Meal Delivery market, a revenue growth of 8.0% is expected in 2025.0.
The Meal Delivery market in the Caribbean has a projected market volume of US$675.00m in 2024.
In global comparison, China is anticipated to generate the highest revenue in the Online Food Delivery market, reaching US$450.50bn in 2024.
The average revenue per user (ARPU) in the Meal Delivery market is projected to amount to US$102.40 in 2024.
In the Grocery Delivery market, the number of users is expected to reach 9.0m users by 2029.
The user penetration in the Grocery Delivery market will be at 16.3% in 2024.
The online food delivery market in the Caribbean is experiencing a surge in demand due to the convenience and safety it offers during the ongoing COVID-19 pandemic.

Definition:

Online Food Delivery refers to the intersection of ordering groceries and prepared meals online. Orders are typically placed through an app or website and delivery times vary.

Structure:

The Online Food Delivery market contains the user and revenue development of two different delivery service solutions: (1) Meal Delivery and (2) Grocery Delivery. Included are services that deliver prepared meals and food ordered online for direct consumption (Meal Delivery) and non-prepared food and beverage products, household, and personal care products (Grocery Delivery). Meal delivery includes the delivery of meals carried out directly by restaurants (Restaurant Delivery) and online delivery services that provide customers with meals from partner restaurants that do not necessarily have to offer food delivery themselves (Platform Delivery). Grocery Delivery consists of fresh, nonprepared products delivered from supermarkets or retailers where delivery is scheduled (Retail Delivery), Delivery that is under 3 hours and operates dark stores or own warehouses (Quick Commerce), and prepared fresh ingredients to be prepared at home, typically offered through a subscription service (Meal Kit Delivery).

Additional Information:

Revenue figures are the gross merchandise value (GMV), defined as the total sales dollar value for merchandise/food sold through the Online Food Delivery marketplace. User and revenue figures represent B2C services.

Meals and groceries ordered online that are directly delivered by the restaurant, retailer, or platform no matter if ordered via a platform (e.g. Delivery Hero, Instacart) or a restaurant/retailer website (e.g. Domino's, Walmart.com)
Online meal and grocery order and delivery both carried out by a platform (e.g. Deliveroo, Grab, Flink)

Phone orders
Click & collect Grocery orders
Ready-to-eat meals

Online Food Delivery market in Caribbean has been growing steadily over the years. Caribbean is a region with diverse cultures and cuisines, which makes it an attractive market for food delivery services. The market is driven by a combination of factors such as customer preferences, local special circumstances, and underlying macroeconomic factors.

Customer preferences: One of the key drivers of the Online Food Delivery market in Caribbean is customer preferences. Caribbean customers are increasingly looking for convenience and speed when it comes to food delivery. They want to be able to order their favorite meals from the comfort of their homes or offices and have them delivered quickly. This has led to the rise of online food delivery platforms that offer a wide range of food options from local and international restaurants.

Trends in the market: The Online Food Delivery market in Caribbean is characterized by a number of trends. One of the major trends is the rise of mobile ordering. With the increasing use of smartphones, customers are now able to order food on-the-go, which has led to an increase in demand for mobile ordering platforms. Another trend is the rise of healthy food options. Customers in Caribbean are becoming more health-conscious and are looking for food delivery services that offer healthy meal options.

Local special circumstances: The Online Food Delivery market in Caribbean is also influenced by local special circumstances. One of the major factors is the tourism industry. Caribbean is a popular tourist destination, which has led to an increase in demand for food delivery services. Tourists are looking for convenient and fast food options that are available in their hotels or holiday rentals. Another factor is the traditional cuisine. Caribbean has a rich culinary heritage, which has led to the rise of local food delivery services that offer traditional Caribbean dishes.

Underlying macroeconomic factors: The Online Food Delivery market in Caribbean is also influenced by underlying macroeconomic factors. One of the major factors is the growth of the e-commerce industry. With the increasing use of e-commerce platforms, customers in Caribbean are now more comfortable with online transactions, which has led to an increase in demand for online food delivery services. Another factor is the rise of disposable income. Caribbean is experiencing economic growth, which has led to an increase in disposable income. This has led to an increase in demand for food delivery services as customers are willing to spend more on convenience and speed.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

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