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Fruits & Nuts - Paraguay

Paraguay
  • Revenue in the Fruits & Nuts Market is projected to reach US$33.84m in 2025.
  • Revenue is expected to show an annual growth rate (CAGR 2025-2029) of 11.02%, resulting in a projected market volume of US$51.41m by 2029.
  • With a projected market volume of US$27.87bn in 2025, most revenue is generated China.
  • In the Fruits & Nuts Market, the number of users is expected to amount to 152.7k users by 2029.
  • User penetration will be 2.0% in 2025 and is expected to hit 2.1% by 2029.
  • The average revenue per user (ARPU) is expected to amount to US$284.59.

Definition:

The eCommerce market Fruits & Nuts covers the online sale of fresh fruits (e.g., apples, pears, bananas, berries, grapes, citrus fruits, peaches, mangos, pineapples, plums, and kiwis), frozen and processed fruits (e.g., canned, dried, and frozen cut fruits), and nuts (e.g., almonds, peanuts, hazelnuts, pistachios).

Structure:

The eCommerce market for Fruits & Nuts consists of three different markets:

  • The Fresh Fruits market includes all types of fresh fruit that haven't been canned, frozen, dehydrated, or preserved in any way. This market comprises apples & pears, bananas, berries & grapes, citrus fruits, and other fresh fruits such as peaches, mangos, pineapples, plums, and kiwis.
  • The Nuts market contains edible nuts both shelled and unshelled. Nuts are classified as dry, single-seeded fruits that contain a lot of oil. Some examples include almonds, peanuts, walnuts, hazelnuts, and pistachios.
  • The Processed & Frozen Fruits market comprises all products made from edible fruits that have been canned, frozen, dehydrated, fermented, or pickled.

Additional Information:

Fruits & Nuts comprises revenues, users, average revenue per user, and penetration rates. Revenues are derived from annual filings, national statistical offices, Google- and Alibaba-Trends and industry knowledge. Sales Channels show online and offline revenue shares, as well as, desktop and mobile sales distribution. Revenues are including VAT. The market only displays B2C revenues and users for the above-mentioned markets, hence C2C, B2B and reCommerce is not included. Additional definitions can be found on each respective market page.

Key players in the market are companies like Amazon, Tmall, JD, Taobao, Pinduoduo and Walmart.

Market numbers for the total market sizes (online + offline) can also be found on the respective pages of the Consumer Market Insights.

In-Scope
  • Fresh fruits such as Dole
  • Processed fruits such as Del Monte
  • Nuts such as Planters
Out-Of-Scope
  • Jams and marmalade such as Robertson's
No results

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update:

Source: Statista Market Insights

Most recent update:

Source: Statista Market Insights

Analyst Opinion

The Fruits & Nuts eCommerce Market in Paraguay is witnessing substantial growth, fueled by increasing consumer demand for fresh produce, greater online shopping convenience, and heightened health consciousness, which has boosted the popularity of nutritious options.

Customer preferences:
The Fruits & Nuts eCommerce Market in Paraguay is experiencing a transformative shift as consumers prioritize sustainability and local sourcing. There is a growing preference for organic and minimally processed products, reflecting a cultural move towards healthier living and environmental consciousness. Demographically, younger consumers are leading the charge, favoring online platforms for their convenience and accessibility. Additionally, busy lifestyles are driving demand for ready-to-eat nut mixes and fruit snacks, aligning with the trend of on-the-go consumption among urban dwellers.

Trends in the market:
In Paraguay, the Fruits & Nuts eCommerce Market is seeing a surge in demand for organic and locally sourced products, driven by a heightened awareness of health and sustainability among consumers. The trend is particularly prominent among younger demographics, who are increasingly opting for online shopping due to its convenience. Furthermore, there is a notable rise in the popularity of ready-to-eat fruit snacks and nut mixes, catering to the fast-paced lifestyles of urban consumers. This shift is significant for industry stakeholders, as it encourages investments in sustainable sourcing, innovative packaging, and enhanced online platforms to meet evolving consumer expectations.

Local special circumstances:
In Paraguay, the Fruits & Nuts eCommerce Market is shaped by its rich agricultural landscape, which allows for a diverse array of locally grown produce. The cultural emphasis on traditional cuisine fosters a preference for natural and organic offerings, appealing to health-conscious consumers. Additionally, the relaxed regulatory environment encourages small farmers to enter the eCommerce space, promoting direct-to-consumer sales. Urbanization has led to a demand for convenient snack options, driving innovation in packaging and product variety, thus transforming the market dynamics.

Underlying macroeconomic factors:
The Fruits & Nuts eCommerce Market in Paraguay is shaped by several macroeconomic factors, including global trade dynamics, national economic stability, and consumer purchasing power. The country's agricultural policies and investments in infrastructure support the growth of local producers, fostering a competitive environment for eCommerce. Additionally, rising disposable incomes and a growing middle class are enhancing demand for premium and organic fruit and nut products. Fluctuations in international commodity prices also influence local production costs, affecting market pricing strategies. Furthermore, shifts in consumer preferences towards healthier snack options are driving innovation, creating new opportunities within the eCommerce landscape.

Sales Channels

Most recent update:

Source: Statista Market Insights

Users

Most recent update:

Source: Statista Market Insights

Global Comparison

Most recent update:

Source: Statista Market Insights

Methodology

Data coverage:

Data refers to B2C enterprises. Figures are based on the sale of physical goods via a digital channel to a private end consumer. This definition encompasses purchases via desktop computers (including notebooks and laptops) as well as purchases via mobile devices (e.g., smartphones and tablets). The following are not included in the eCommerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets, and the digital purchase or resale of used, defective, or repaired goods (reCommerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Statista Consumer Insights Global Survey), data on shopping behavior (e.g., Google Trends, Alibaba Trends), and performance factors (e.g., user penetration, price/product). Furthermore, we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, internet penetration, and population. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, internet penetration, and population.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The impact of the Russia/Ukraine war is considered at a country-specific level.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update:

Source: Statista Market Insights

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