Market Insights eCommerce Dating Services

Online Dating - EAEU

EAEU

Revenue in the Online Dating market is projected to reach US$27.03m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 3.07%, resulting in a projected market volume of US$31.44m by 2029.
In the Online Dating market, the number of users is expected to amount to 0.00 by 2029.
User penetration will be 0.00 in 2024 and is expected to hit 0.00 by 2029.
The average revenue per user (ARPU) is expected to amount to 0.00.
In global comparison, most revenue will be generated in the United States (US$1,392.00m in 2024).
With a projected rate of 17.7%, the user penetration in the Online Dating market is highest in the United States.

Market

Region

Region comparison

Currency

Analyst Opinion

The Matchmaking market in EAEU is experiencing significant growth and development in recent years.

Customer preferences: Customers in the EAEU region have shown a growing interest in matchmaking services. This can be attributed to several factors. Firstly, there is an increasing number of people who are looking for meaningful relationships and are willing to invest in professional matchmaking services to find their perfect match. Secondly, the convenience and efficiency of online matchmaking platforms have made it easier for individuals to connect with potential partners, regardless of geographical boundaries. Finally, the EAEU region has a diverse population with different cultural backgrounds, and matchmaking services can provide a platform for individuals to meet and connect with people from different cultures and backgrounds.

Trends in the market: One of the key trends in the matchmaking market in the EAEU region is the rise of online matchmaking platforms. These platforms have gained popularity due to their convenience and accessibility. They provide users with a wide range of profiles to choose from and offer various features and tools to facilitate the matchmaking process. Additionally, online platforms often use algorithms and data analysis to match individuals based on their compatibility, increasing the chances of finding a compatible partner. Another trend in the market is the increasing demand for personalized matchmaking services. While online platforms offer a wide range of options, some individuals prefer a more personalized approach to matchmaking. This can include services such as one-on-one consultations, background checks, and personalized match recommendations. These services cater to individuals who are looking for a more tailored and personalized matchmaking experience.

Local special circumstances: The EAEU region consists of several countries with different cultural norms and traditions. This diversity poses both challenges and opportunities for the matchmaking market. On one hand, it requires matchmaking services to understand and cater to the specific preferences and expectations of each country. On the other hand, it provides an opportunity for matchmaking services to bridge cultural gaps and facilitate connections between individuals from different backgrounds.

Underlying macroeconomic factors: The growth of the matchmaking market in the EAEU region can be attributed to several macroeconomic factors. Firstly, the increasing urbanization and changing lifestyles in the region have led to a shift in the way people approach relationships and marriage. As more individuals move to cities and pursue careers, they may have less time to invest in traditional dating methods and are more likely to turn to professional matchmaking services. Additionally, the growing middle class in the EAEU region has increased the disposable income of individuals, allowing them to spend more on leisure activities, including matchmaking services. The rising income levels and changing social dynamics have contributed to the growing demand for matchmaking services in the region. In conclusion, the matchmaking market in the EAEU region is experiencing significant growth and development. The increasing customer preferences for professional matchmaking services, the rise of online platforms, and the demand for personalized matchmaking services are driving the growth of the market. The diverse cultural backgrounds in the region provide both challenges and opportunities for matchmaking services. The underlying macroeconomic factors, such as urbanization and the growing middle class, are also contributing to the growth of the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.