Meal Delivery - Myanmar
Myanmar- The Meal Delivery market in Myanmar is projected to reach a revenue of US$35.50m in 2024.
- It is expected to show a Compound Annual Growth Rate (CAGR) of 9.55% from 2024 to 2028, resulting in a projected market volume of US$51.12m by 2028.
- In the same year, the Restaurant Deliverymarket is estimated to have a market volume of US$23.07m.
- When compared globally, China is expected to generate the highest revenue in the Meal Delivery market, reaching US$182.90bn in 2024.
- The average revenue per user (ARPU) in Myanmar's Meal Delivery market is projected to be US$16.15 in 2024.
- By 2028, the number of users in the market is expected to reach 2.9m users.
- The user penetration in the Meal Delivery market is estimated to be 3.9% in 2024.
- The demand for meal delivery services in Myanmar has surged in recent years, with a growing number of consumers opting for convenient and time-saving dining options.
Definition:
Meal Delivery is the online ordering and delivery of prepared meals by a restaurant or a platform for direct consumption. Orders are typically placed in an app or on a website. The delivery is handled by the platform enterprise (e.g. Deliveroo) or directly by the restaurant (e.g. Domino’s).Structure:
Meal Delivery contains the user and revenue development of two different delivery service solutions for prepared meals: (1) Restaurant Delivery and (2) Platform Delivery. The Restaurant Delivery market includes the delivery of meals carried out directly by the restaurants. The order may be made via platforms (e.g. Delivery Hero, Just Eat) or directly through a restaurant website (e.g. Domino's). The Platform Delivery market focuses on online delivery services that provide customers with meals from partner restaurants that do not necessarily have to offer food delivery themselves. In this case, the platform (e.g. Deliveroo) handles the delivery process.).Additional Information:
Revenue includes the gross merchandise value (GMV), defined as the total sales dollar value for merchandise/food sold through the Online Food Delivery marketplace. User and revenue figures represent B2C services.In-Scope
- Meals ordered online which are directly delivered by the restaurant, no matter if ordered via a platform (e.g. Delivery Hero) or a restaurant website (e.g. Domino's)
- Online meal order and delivery both carried out by a platform (e.g. Deliveroo)
- Online orders that are picked up in the restaurant
Out-Of-Scope
- Phone orders
- Deliveries of non-processed or non-prepared food (e.g. HelloFresh)
