Meal Delivery - EU-27
EU-27- The Meal Delivery market in the EU-US$28.66bn is expected to generate a revenue of US$22.06bn in 2024.
- This revenue is projected to experience an annual growth rate (CAGR 2024-2028) of 6.76%, resulting in a market volume of US$28.66bn by 2028.
- In the EU-US$28.66bn, the Restaurant Deliverymarket is anticipated to reach a market volume of US$17.71bn in 2024.
- When compared globally, China is forecasted to generate the highest revenue in the Meal Delivery market, with US$182.90bn in 2024.
- The average revenue per user (ARPU) in the EU-US$28.66bn Meal Delivery market is projected to be US$154.60 in 2024.
- By 2028, the number of users in the EU-US$28.66bn Meal Delivery market is expected to reach 166.6m users.
- The user penetration rate in the EU-US$28.66bn Meal Delivery market is estimated to be 16.1% in 2024.
- In the EU-27, the meal delivery market in Spain is experiencing a surge in demand due to the country's strong gastronomic culture and busy urban lifestyle.
Definition:
Meal Delivery is the online ordering and delivery of prepared meals by a restaurant or a platform for direct consumption. Orders are typically placed in an app or on a website. The delivery is handled by the platform enterprise (e.g. Deliveroo) or directly by the restaurant (e.g. Domino’s).Structure:
Meal Delivery contains the user and revenue development of two different delivery service solutions for prepared meals: (1) Restaurant Delivery and (2) Platform Delivery. The Restaurant Delivery market includes the delivery of meals carried out directly by the restaurants. The order may be made via platforms (e.g. Delivery Hero, Just Eat) or directly through a restaurant website (e.g. Domino's). The Platform Delivery market focuses on online delivery services that provide customers with meals from partner restaurants that do not necessarily have to offer food delivery themselves. In this case, the platform (e.g. Deliveroo) handles the delivery process.).Additional Information:
Revenue includes the gross merchandise value (GMV), defined as the total sales dollar value for merchandise/food sold through the Online Food Delivery marketplace. User and revenue figures represent B2C services.In-Scope
- Meals ordered online which are directly delivered by the restaurant, no matter if ordered via a platform (e.g. Delivery Hero) or a restaurant website (e.g. Domino's)
- Online meal order and delivery both carried out by a platform (e.g. Deliveroo)
- Online orders that are picked up in the restaurant
Out-Of-Scope
- Phone orders
- Deliveries of non-processed or non-prepared food (e.g. HelloFresh)
