The Event Tickets market in Saudi Arabia has been experiencing significant growth in recent years. Customer preferences for live events and entertainment have been driving this trend, as people seek out unique experiences and opportunities for social interaction. In addition, the local special circumstances and underlying macroeconomic factors in the country have also played a role in the development of the market. Customer preferences in Saudi Arabia have shifted towards attending live events and entertainment. This can be attributed to the desire for unique experiences and the opportunity to socialize with others. People are increasingly looking for ways to escape their daily routines and immerse themselves in exciting and memorable experiences. As a result, the demand for event tickets has been on the rise, leading to the growth of the market. The trends in the Event Tickets market in Saudi Arabia can be observed in various sectors, including sports events, concerts, theater performances, and cultural festivals. Sports events, particularly football matches, have always been popular in the country, and the demand for tickets continues to increase. Concerts featuring both local and international artists have also gained popularity, attracting a large number of attendees. Additionally, theater performances and cultural festivals have been thriving, providing entertainment options for different interests and preferences. Local special circumstances have contributed to the growth of the Event Tickets market in Saudi Arabia. The country has been undergoing significant social and economic reforms in recent years, which have led to an increase in entertainment options. The lifting of restrictions on public entertainment and the opening of cinemas have provided new opportunities for event organizers and ticket sellers. Furthermore, the government's efforts to promote tourism and attract international visitors have also boosted the demand for event tickets. Underlying macroeconomic factors have also played a role in the development of the Event Tickets market in Saudi Arabia. The country has a young and growing population, which has a higher propensity to spend on entertainment and leisure activities. Additionally, the increasing disposable income and improving standard of living have allowed people to allocate more of their budget towards attending live events. The strong economic growth and diversification efforts in Saudi Arabia have also contributed to the overall positive consumer sentiment and willingness to spend on event tickets. In conclusion, the Event Tickets market in Saudi Arabia has been growing due to customer preferences for live events and entertainment, local special circumstances, and underlying macroeconomic factors. The demand for event tickets has increased as people seek out unique experiences and opportunities for social interaction. The country's social and economic reforms, along with its young population and strong economic growth, have created a favorable environment for the development of the market.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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