The Event Tickets market in Egypt is experiencing significant growth and development in recent years. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors all contribute to this positive trend. Customer preferences play a crucial role in the development of the Event Tickets market in Egypt. Egyptians are increasingly interested in attending various events, including concerts, sports matches, and cultural performances. This growing demand for live entertainment experiences has led to an increase in the sale of event tickets. Additionally, there is a shift in customer preferences towards online ticket purchasing, as it offers convenience and ease of access to a wide range of events. Trends in the market also contribute to the growth of the Event Tickets market in Egypt. The rise of social media and digital marketing has played a significant role in promoting events and driving ticket sales. Event organizers are leveraging social media platforms to reach a larger audience and create buzz around upcoming events. Furthermore, the emergence of online ticketing platforms has made it easier for customers to discover and purchase tickets for their desired events. Local special circumstances further contribute to the development of the Event Tickets market in Egypt. The country has a rich cultural heritage and a vibrant arts scene, attracting both local and international artists and performers. This cultural diversity and the presence of world-class venues and event spaces create a thriving market for event tickets. Additionally, Egypt's strategic location in the Middle East makes it a popular destination for international events, further boosting the demand for event tickets. Underlying macroeconomic factors also play a role in the growth of the Event Tickets market in Egypt. The country's economy has been steadily improving, leading to an increase in disposable income and consumer spending. As a result, more people are willing to spend on entertainment and leisure activities, including attending events. Moreover, the government's efforts to promote tourism and attract international visitors have contributed to the growth of the event industry in Egypt. In conclusion, the Event Tickets market in Egypt is experiencing significant growth and development due to customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. The increasing demand for live entertainment experiences, the rise of online ticket purchasing, the use of social media for event promotion, and Egypt's cultural diversity and strategic location all contribute to the positive trend. With the continued growth of the economy and the government's support for the event industry, the market is expected to further expand in the coming years.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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