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Online Dating - Nepal

Nepal
  • Revenue in the Online Dating market is projected to reach US$4.49m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 15.95%, resulting in a projected market volume of US$8.12m by 2028.
  • In the Online Dating market, the number of users is expected to amount to 1.3m users by 2028.
  • User penetration will be 2.9% in 2024 and is expected to hit 3.9% by 2028.
  • The average revenue per user (ARPU) is expected to amount to US$4.92.
  • In global comparison, most revenue will be generated United States (US$1.39bn in 2024).
  • With a projected rate of 17.9%, the user penetration in the Online Dating market is highest United States.

Definition:

The Online Dating market is made up of online services that offer a platform on which its members can flirt, chat or fall in love. Two noticeable examples are Tinder and Zoosk. In contrast to matchmaking services, online dating focuses on casual contacting and easy flirting among its members. The users normally carry out the search on their own. In doing so, they can apply search filters with regard to criteria such as age, location and other attributes.

Additional Information

Data includes revenue figures in Gross Merchandise Value (GMV), Users, average revenue per user (ARPU), and user penetration rate. User and revenue figures represent B2C services.

In-Scope

  • Apps and portals to flirt, chat or fall in love
  • Apps and portals that create matches based on users location such as Tinder
  • Apps and portals that create matches based on simple demographic criteria such as Badoo

Out-Of-Scope

  • Niche dating, such as portals or apps for vegetarians
  • Casual Dating for the search for non-committal sex
  • Offline dating agencies
  • Speed dating or similar events for singles
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Dating Services: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Mar 2024

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Online Dating market in Nepal has been experiencing significant growth in recent years. Customer preferences in the Online Dating market in Nepal have been shifting towards more convenient and efficient ways of finding potential partners. With the increasing popularity of smartphones and the internet, more and more people are turning to online platforms to meet and connect with others. This trend is not unique to Nepal, as it can be observed in many other countries around the world. The ease of use and accessibility of online dating platforms make them an attractive option for individuals looking for love or companionship. One of the key trends in the Online Dating market in Nepal is the rise of mobile dating apps. These apps allow users to browse and connect with potential partners on their smartphones, making it even more convenient for people to find love on the go. The popularity of mobile dating apps can be attributed to their user-friendly interfaces and the ability to connect with others in real-time. This trend is likely to continue as smartphones become more affordable and internet access becomes more widespread in Nepal. Another trend in the Online Dating market in Nepal is the growing acceptance and normalization of online dating. In the past, there was a stigma associated with online dating, but this perception has been changing over time. As more people find success and happiness through online dating, the social stigma surrounding it is gradually diminishing. This shift in societal attitudes has contributed to the growth of the Online Dating market in Nepal, as more people feel comfortable and confident in using online platforms to find love. Local special circumstances in Nepal also play a role in the development of the Online Dating market. Nepal is a geographically diverse country with a large population, and this presents both opportunities and challenges for online dating platforms. On one hand, the large population provides a vast pool of potential users for online dating platforms. On the other hand, the geographic diversity of the country can make it challenging for individuals to meet and connect with others, making online dating a more attractive option. Underlying macroeconomic factors also contribute to the growth of the Online Dating market in Nepal. The country has been experiencing steady economic growth in recent years, which has led to an increase in disposable income for many individuals. This allows people to spend more on leisure activities, including online dating. Additionally, the increasing penetration of the internet and smartphones in Nepal has made online dating more accessible to a larger portion of the population. In conclusion, the Online Dating market in Nepal is experiencing significant growth due to changing customer preferences, the rise of mobile dating apps, the growing acceptance of online dating, local special circumstances, and underlying macroeconomic factors. As technology continues to advance and societal attitudes towards online dating continue to evolve, the Online Dating market in Nepal is likely to continue its growth trajectory in the coming years.

    Users

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

    Modeling approach / Market size:

    Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

    Additional notes:

    The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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