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Matchmaking - United Arab Emirates

United Arab Emirates
  • Revenue in the Matchmaking market is projected to reach US$8.35m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of -79.99%, resulting in a projected market volume of US$13.39k by 2028.
  • In the Matchmaking market, the number of users is expected to amount to 96.3k users by 2028.
  • User penetration will be 0.9% in 2024 and is expected to hit 0.9% by 2028.
  • The average revenue per user (ARPU) is expected to amount to US$86.77.
  • In global comparison, most revenue will be generated China (US$1.21bn in 2024).
  • With a projected rate of 3.8%, the user penetration in the Matchmaking market is highest South Korea.

Definition:

The Matchmaking market contains online services for the systematic search for partners by means of psychological tests or questionnaires. The main characteristic of these services is the fact that registered members search for life partners who are willing to enter into a long-term committed relationship. Furthermore, matchmaking services automatically recommend potential partners to their users. These suggestions are based primarily on personality tests, which can determine a suitable partner by means of matching algorithms.

Additional Information

Data includes revenue figures in Gross Merchandise Value (GMV), Users, average revenue per user (ARPU), and user penetration rate. User and revenue figures represent B2C services.

In-Scope

  • Matchmaking for the search for life partners
  • Matchmaking portals and apps that use mathematical algorithms to generate matches

Out-Of-Scope

  • Offline matchmaking services
  • Apps and portals that create matches based on users location (e.g. Spotted)
  • Apps and portals that create matches based on simple demographic criteria (e.g. Badoo)
  • Niche dating, such as portals or apps for vegetarians
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Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Mar 2024

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Demographics

    Most recent update: Mar 2024

    Sources: Statista Market Insights, Statista Consumer Insights Global

    Analyst Opinion

    The Matchmaking market in United Arab Emirates has been experiencing significant growth in recent years. Customer preferences for online matchmaking platforms and the increasing acceptance of digital technologies have contributed to this trend. Additionally, local special circumstances and underlying macroeconomic factors have also played a role in the development of the market. Customer preferences in the Matchmaking market in United Arab Emirates have shifted towards online platforms. This is primarily due to the convenience and accessibility that these platforms offer. In a fast-paced society like the United Arab Emirates, where individuals have limited time for socializing and meeting potential partners, online matchmaking provides a convenient solution. Moreover, the younger generation, which is increasingly tech-savvy, prefers to use online platforms for finding partners. Trends in the Matchmaking market in United Arab Emirates indicate a growing demand for personalized and niche matchmaking services. Customers are looking for platforms that cater to their specific needs and preferences. This has led to the emergence of specialized matchmaking platforms that focus on factors such as religion, ethnicity, and profession. These platforms provide a more tailored approach to matchmaking, increasing the chances of finding compatible partners. Local special circumstances in the United Arab Emirates have also contributed to the growth of the Matchmaking market. The country has a diverse population with people from different cultural backgrounds and nationalities. This diversity creates a need for matchmaking services that can cater to the specific preferences and requirements of different communities. Additionally, the conservative nature of the society in the United Arab Emirates has led to a preference for discreet and confidential matchmaking services. Underlying macroeconomic factors have also played a role in the development of the Matchmaking market in United Arab Emirates. The country has a strong economy with a high per capita income, which has increased the spending power of individuals. This has led to a greater willingness to invest in matchmaking services. Furthermore, the government's efforts to promote entrepreneurship and innovation have created a favorable environment for the growth of online matchmaking platforms. In conclusion, the Matchmaking market in United Arab Emirates is developing due to customer preferences for online platforms, the demand for personalized and niche matchmaking services, local special circumstances, and underlying macroeconomic factors. As the market continues to evolve, it is likely to witness further growth and innovation in the coming years.

    Users

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

    Modeling approach / Market size:

    Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

    Additional notes:

    The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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