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Alcoholic Drinks - Costa Rica

Costa Rica
  • Revenue, at home (e.g., revenue generated in supermarkets and convenience stores) in the Alcoholic Drinks market amounts to US$657.5m in 2024.
  • Revenue, out-of-home (e.g., revenue generated in restaurants and bars) amounts to US$730.8m in 2024.
  • Revenue, combined amounts to US$1.4bn in 2024.
  • The revenue, at home is expected to grow annually by 0.25% (CAGR 2024-2029).
  • In global comparison, most revenue, at home is generated China (US$208bn in 2024).
  • In relation to total population figures, the average revenue per capita, at home of US$125.30 are generated in 2024.
  • In the Alcoholic Drinks market, volume, at home is expected to amount to 109.3m L by 2024.
  • Volume, out-of-home is expected to amount to 62.4m L in 2024.
  • Volume, combined is expected to amount to 171.7m L in 2024.
  • The Alcoholic Drinks market is expected to show a volume growth, at home of -4.6% in 2025.0.
  • The average volume per person, at home in the Alcoholic Drinks market is expected to amount to 20.82L in 2024.

Definition:

The Alcoholic Drinks market includes all alcoholic beverages that are produced by fermentation or distillation.

Structure:

The Alcoholic Drinks market is divided into 5 markets:

  • The Beer market encompasses fermented beverages based on malt. The Beer market is further divided into the markets Alcoholic Beer and Non-Alcoholic Beer.
  • The Spirits market encompasses alcoholic beverages that are produced through the distillation of wine, fermented fruits, or grains. It contains the Whisky, Vodka, Rum, Gin, Brandy, Soju, Tequila, and Liqueurs & Other Spirits markets.
  • The Wine market encompasses all fermented juices made from grapes. The Wine market is further divided into Still Wine (Red Wine, White Wine, and Rosé Wine), Sparkling Wine, and Fortified Wine.
  • The Cider, Perry & Rice Wine market encompass all wines made from fruits other than grapes, grains, or other plants.
  • The Hard Seltzer market encompasses alcoholic beverages made with carbonated water, alcohol, and often fruit flavoring.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per liter, as well as sales channels. Per capita figures refer to a country’s or region’s whole population.

At-home market data covers retail sales via super- and hypermarkets, eCommerce, convenience stores, and similar sales channels. Out-of-home market data includes all sales in hotels and restaurants, sales by catering companies, as well as sales in cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. All prices are valued at retail selling prices, including all sales and consumption taxes.

Key players include Anheuser-Busch InBev (e.g., Corona, Bud Light, and Michelob), Diageo (e.g., Johnnie Walker, Guinness, and Tanqueray), Heineken, and Molson Coors.

In-Scope

  • Alcoholic & Non-Alcoholic Beer
  • Wine
  • Spirits
  • Cider, Perry and Rice Wines
  • Hard Seltzer

Out-Of-Scope

  • Non-Alcoholic Beverages derived from Wine or Spirits
Alcoholic Drinks: market data & analysis - Cover

Market Insights Report

Alcoholic Drinks: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Jun 2024

    Source: Statista Market Insights

    Most recent update: Jun 2024

    Source: Statista Market Insights

    Volume

    Most recent update: Jun 2024

    Source: Statista Market Insights

    Most recent update: Jun 2024

    Source: Statista Market Insights

    Price

    Most recent update: Jun 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Jun 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Alcoholic Drinks market in Costa Rica is experiencing significant growth and development.

    Customer preferences:
    Costa Rican consumers have shown a growing preference for premium and craft alcoholic beverages. This shift in preference can be attributed to the increasing disposable income and changing lifestyles of the population. Consumers are becoming more willing to spend on high-quality and unique products, seeking out new flavors and experiences. This has led to a rise in the demand for artisanal beers, small-batch spirits, and boutique wines. Additionally, there is a growing interest in organic and sustainable alcoholic drinks, as consumers become more conscious of their health and the environment.

    Trends in the market:
    One of the key trends in the Costa Rican alcoholic drinks market is the increasing popularity of craft beer. Microbreweries and brewpubs have gained momentum, offering a wide range of flavors and styles to cater to the evolving taste preferences of consumers. The craft beer trend is driven by the desire for local and authentic products, as well as the growing beer culture in the country. Furthermore, the market is witnessing a surge in the demand for premium spirits, including whiskey, gin, and tequila. This can be attributed to the rising affluence of the middle class and their willingness to explore and experiment with different alcoholic beverages.

    Local special circumstances:
    Costa Rica is known for its tourism industry, attracting millions of visitors each year. This has a significant impact on the alcoholic drinks market as tourists often seek out local and traditional beverages as part of their cultural experience. The country's rich biodiversity and agricultural resources have also contributed to the development of unique alcoholic drinks, such as fruit-infused spirits and tropical cocktails. Additionally, the government has implemented policies to promote the local production of alcoholic beverages, creating opportunities for domestic producers to thrive and cater to both local and international markets.

    Underlying macroeconomic factors:
    Costa Rica has experienced steady economic growth in recent years, leading to an increase in disposable income and consumer spending. This has positively influenced the alcoholic drinks market, as consumers have more purchasing power to indulge in premium and high-quality beverages. Additionally, the country has a relatively young population, which tends to be more open to trying new products and flavors. Furthermore, the government has implemented measures to attract foreign investment in the alcoholic drinks industry, creating a favorable business environment for both local and international players.

    Methodology

    Data coverage:
    The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

    Modeling approach:
    Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on alcoholic beverages, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

    Forecasts:
    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

    Additional notes:
    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.

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    Alcoholic Drinks: market data & analysis - BackgroundAlcoholic Drinks: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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    The alcoholic beverage market is recovering after several years of downturn. Larger forces like the COVID-19 pandemic, the Russian invasion of Ukraine and the ensuing inflation have either been resolved or accepted as part of the current market environment. Regional conditions vary as consumers in some areas of the world are changing their alcohol preferences while other regions are continuing to feel the effects of less discretionary spending from consumers.
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