Statistics about Advertising & Marketing in United States
Statistics
- Feelings towards trade shows' effectiveness among event marketers in the U.S. 2024
- Change in trade show-related activities' budgets among marketers in the U.S. 2024
- Number of in-person trade shows marketers exhibited at in the U.S. 2023-2024, by type
- Marketing budgets of U.S. healthcare companies 2019-2023
- Allocation of marketing technology budget 2016, by target
- Marketing technology industry size in the U.S. UK, and worldwide 2021
- Exhibitors' confidence in trade shows achieving better results in the U.S. 2023
- Loyalty program benefits most attractive to consumers in the U.S. 2024, by age
- Change in spending on corporate marketing events in the U.S. 2023
- Change in exhibit-marketing budgets according to event marketers in the U.S. 2024
- Print personalizations' top 1st-party data sources for marketers in the U.S. 2024
- Print marketing's top ways handle digital marketing fatigue in the U.S. 2024
- Percentage of women among Fortune 500 CMOs in the U.S. 2021-2023
- New B2B marketing tactics to be used in the U.S. 2023
- Importance of F2F marketing during purchase process in the U.S. 2015
- Direct mail with "please recycle" in the U.S. 2020-2021, by industry
- U.S. CPG merchandising executives leading reasons to use point of sale marketing 2016
- U.S. sales increase influenced by point of sale marketing 2016, by display type
- U.S. consumers who purchased products after seeing a TV ad in 2017, by gender
- U.S. B2B marketer view on customer focused marketing influence on lead quality 2016
- Effectiveness of social media in event attendee acquisition in the U.S. 2018
- Annual marketing budgets in public libraries in the U.S. 2018
- Leading online marketing strategies used by public libraries in the U.S. as of 2018
- Leading methods of targeting B2B buyers in the U.S. 2018
- Importance of data quality to B2B sales and marketing in the U.S. 2016-2018
- Target groups of health care marketing in the U.S. 2015
- Influence of events on purchase intent in the U.S. 2016
- B2B purchase decision influence in the U.S. 2014, by employee level
- Share of trade show leads receiving follow-up in the U.S. 2015
- Most effective influence marketing tactics in the U.S. 2016
- Number of loyalty program memberships in the U.S. 2006-2016
- Consumers in the U.S. willing to share preferences for better service 2016, by age
- Companies doing well at personalization offline in the U.S. 2017
- Obstacles to marketing analytics usage in the U.S. 2018
- Features seen as most important when choosing a marketing automation vendor U.S. 2018
- Effectiveness of retargeting in event attendee acquisition in the U.S. 2018
- Factors influencing consumer participation in sweepstakes in the U.S. 2016
- Consumer preference of sweepstake prize size in the U.S. 2016, by age
- Attitude to location-based technology usage in stores in the U.S. 2016, by generation
- Companies by sponsorship spending in the U.S. 2016
- Number of agencies hired per company in the U.S. 2016
- Banks by sponsorship spending in the U.S. 2016
- U.S. retailers marketing spend plans 2018, by generation
- Average CPE of influencer marketing campaigns in the U.S. in 2017, by vertical
- Average spend on influencer marketing campaigns in the U.S. 2017, by vertical
- Leading factors driving brand loyalty among consumers in the U.S. 2023
- U.S. point of sale display marketing budget allocation 2016, by type
- Attitude to location-based technology usage in stores in the U.S. 2016
- SMBs' top marketing goals with direct mail in Canada and the U.S. 2023
- First time trade show visitors in the U.S. 2001-2015
- Most important social media platforms in communications content strategies U.S 2020
- Share of underrepresented ethnic groups among Fortune 500 CMOs in the U.S. 2021-2023
- Average tenure of CMOs at the leading 100 advertisers in the U.S. 2004-2023
- Higher education mean marketing budgets in the U.S. 2021, by level
- Higher ed digital vs. traditional advertising budgets in the U.S. 2021, by level
- Higher education marketing budgets share in the U.S. 2021, by segment
- Direct mail marketing objectives in the U.S 2020, by industry
- Marketing spending on offline channels in the United States 2018-2024
- Number of consumers with mass merchant membership in the U.S. 2022
- Share of consumers excited to receive direct mail in the U.S 2022, by generation
- Brand activation marketing spend in the U.S. 2015-2020
- U.S. marketing budget share 2019, by target
- Small businesses in the U.S. - top marketing tools 2016
- Time trade show visitors spent viewing exhibits in the U.S. 2001-2015
- Event marketing programs ROI in the U.S. 2015
- U.S. small businesses: marketing spending 2017
- Most in-demand agency services in the U.S. 2016
- U.S. small businesses: reason for not having a marketing strategy 2016
- Brand marketing: number of press mentions 2016, by industry
- Number of marketing technologies used in U.S. companies 2017
- Direct mail volume in the U.S. 2018-2023
- Skills important for senior marketers in the U.S. 2016
- Challenges of working with marketing agencies in the U.S. 2016
- iHeartMedia: number of digital billboards in the U.S. 2014-2017
- Effect of CSR on purchase decisions in the U.S. 2007-2016
- Trade show lead conversion rate in the U.S. 2015
- Small businesses in the U.S. - revenue share invested in marketing 2016
- Trade show visitors: net buying influence in the U.S. 2010-2015
- Customer marketing methods in the U.S. 2015
- Preferred sources of information about products among U.S. college students 2014
- B2B marketing: leading customer marketing metrics in the U.S. 2016
- Trade show exhibitors marketing spending in the U.S. 2014, by channel
- Marketer sentiments towards the amount of webinars during COVID-19 in the U.S. 2020
- Distribution of direct mail units sent in the U.S. 2023, by format
- Marketing tactics in which SMBs invested in the U.S. 2015
- Effect of B2B referrals in North America in 2015
- Importance of B2B referrals in North America in 2015
- Share of companies with B2B referral programs in North America in 2015
- B2B referral programs effect on sales and marketing in North America in 2015
- Importance of referral programs to B2B sales success in North America in 2015
- Ways to increase B2B referral effectiveness in North America in 2015
- Change in outsourced marketing due to COVID-19 in the U.S. 2020
- U.S. marketers shifting resources towards selected activities due to COVID-19 2020
- SMBs marketing application of automation software in the U.S. in 2017
- In-store consultations: influence on Millennials choice in the U.S. 2014, by sector
- Number of marketing software products used by U.S. SMBs 2017
- Leading objectives for exhibiting in the U.S. 2014
- Expected change in marketing spending according to CMOs in the U.S. 2012-2025
- Leading challenges to programmatic advertising among U.S. B2B marketers 2017
- Most important use cases direct mail fulfills for organizations in the U.S. 2023