Statistics about Advertising & Marketing in Europe
Statistics
- Market cap of leading OOH companies in Europe 2021
- Brand value of the leading 10 most valuable brands of Continental Europe 2018
- Fastest growing European brands 2023
- Willingness to spend more on branded products in European countries 2013
- Most effective advertising markets in Europe 2023
- Most effective ad campaigns in Europe 2022
- Consumer opinion of private label vs. manufacturer brands in European countries 2013
- Most creative advertising agencies in Europe 2023
- Most effective advertisers in Europe 2023
- Most valuable European brands 2023
- Consumers paying more for brands that reflect their values worldwide 2022, by country
- Digital product experiences among leading European companies 2022
- Level of MarTech maturity in Western Europe 2023, by country
- Marketing budget's share in companies' revenues in North America & Europe 2014-2024
- Live communication industry projects in Europe 2019-2020
- Marketing budgets' share in North America & Europe 2017-2024, by segment
- Most effective marketing channels according to SMBs 2014
- Consumer characteristics used by marketers in targeting in Western Europe 2021
- COVID-19 impact on marketing project requests growth Europe 2020, by discipline
- Marketing areas with highest investments among SMEs in Western Europe 2021
- Distribution of marketing advertising technology adoption in Europe 2015, by sector
- Growth in MarTech investments in Western Europe 2023-2025, by country
- Reasons for investing in hybrid marketing experiences worldwide 2021
- How internet users find out about new brands/products in European countries 2013
- Leading topics defining the 2023 agenda of CMOs in Europe as of 2022
- Marketing data market size in Europe 2017-2021
- Most important marketing trends according to CMOs in Europe 2023
- Pandemic and war impact on SMBs' marketing budgets in Western Europe 2022
- Average value of out-stream video ad formats in Europe 2017
- Share of internet users using adblock software in Europe Q2 2015
- Influence of the AdChoices icon on brand trust in Europe 2016-2020, by country
- Change in mobile marketing budgets in EMEA 2020-2021
- Mobile marketing budgets growth in EMEA 2021
- Expectations towards Black Friday mobile ads in EMEA 2021
- Barriers to the growth of mobile marketing in EMEA 2020-2021
- Mobile marketing budget allocation in EMEA 2016-2019
- EMEA users seeing online ads on selected online services Q2 2022, by device
- EMEA users actions prompted by in-app ads Q2 2022, by app category
- Most engaging online ads formats for EMEA users Q2 2022
- Demand for ad blocking software in Europe 2021, by country
- Awareness of the AdChoices icon in Europe 2016-2020, by country
- Mobile ad spend for impressions with GDPR consent in the EEA H2 2018
- Europe: digital ad spend in behavioral targeting 2020, by scenario
- Monthly mobile eCPM in the EEA H2 2018
- Website reach change for advertising trackers in Europe 2018, by advertiser
- Growth of online advertising in Europe 2019, by format and device
- Mobile display advertising spend in Europe 2017, by country
- Mobile search advertising spend in Europe 2017, by country
- Online advertising spending in Western Europe 2018, by format
- Distribution of online ad spending in Western Europe 2018, by format
- In-stream video ad formats used in Europe 2017, by device
- In-stream video ad formats in Europe 2017, by duration
- Out-stream video ad formats in Europe 2017, by duration
- Increase in use of in-stream video advertising formats in Europe 2017, by device
- Out-stream video ad formats used in Europe 2017, by device
- Preferred connected devices to encounter ads for EMEA users Q2 2022
- Challenges of retail media advertising in Europe 2022
- Digital ad spend growth in Europe 2010-2023
- Factors hindering testing Privacy Sandbox APIs in Europe 2024
- Retail media share of ecommerce revenues in Europe 2021, by country
- Use of AI in programmatic advertising in Europe 2023
- Understanding of gen AI among advertising professionals in Europe 2024
- Readiness for third-party cookie deprecation in Europe 2024
- Use of AI in audience targeting in Europe 2023
- Benefits of AI in digital advertising in Europe 2023
- Challenges of implementing AI in digital advertising in Europe 2023
- Digital ad spend in Western Europe 2022, by format
- Take-up of AI among businesses in Europe 2024
- Digital ad spending in Western Europe 2017-2027
- Digital ad spend in Western Europe 2023, by country
- Use of retail media in Europe 2022
- Number of RTB transfers of European consumer data 2021, by country
- RTB transfers of European consumer data 2021, by company
- Number of RTB transfers of U.S. consumer data 2021, by state
- Privacy Sandbox APIs being tested in Europe 2024
- Time spent by advertising professionals upskilling in AI in Europe 2024
- Methods for increasing adoption of gen AI among companies in Europe 2024
- Digital advertising spending in Europe 2006-2023
- Programmatic ad spend in Europe 2016-2022, by marketplace type
- Largest programmatic markets in Europe 2024
- Paid search cost-per-click growth in Europe Q4 2014-Q4 2015
- Digital share in OOH advertising revenue in Europe 2014, by country
- Monthly programmatic ad spend growth in Europe 2022, by country
- Monthly programmatic ad CPM growth in Europe 2022, by country
- Monthly programmatic ad impressions growth in Europe 2022, by country
- Digital advertising spending in Europe 2019-2022. by company
- Preference towards ad-supported vs paid online content in Europe 2020
- Areas of gen AI according to advertising industry professionals in Europe 2024
- Podcast ad spending in Europe 2018-2023
- Podcast advertising effectiveness among SMB managers in Europe 2021, by country
- Podcast advertising usage among SMBs in Europe 2021, by country
- Influence of ads on SMB manager audio content consumption in Europe 2021
- Online advertising spending in Western Europe 2000-2024
- Factors necessary to create trust towards gen AI in Europe 2024
- Benefits of gen AI adoption according to advertising professionals in Europe 2024
- Reasons for gen AI adoption by businesses in Europe 2024
- CTV ad spend in EMEA 2019-2021
- Digital share of advertising spending in European countries 2014
- Paid search click-through-rate growth in Europe Q4 2014-Q4 2015
- Advertisers: barriers to programmatic advertising adoption in Europe 2016