Average revenue per unit (ARPU) in the Personal Care market Sweden 2019-2029

Data provided by Statista Market Insights are estimates.

Definition:

The Personal Care segment covers all products intended for personal cleansing such as shampoo, shower gels, bathing products, deodorants, oral care and shaving products. Skin care cosmetics such as lotions, facial cleansing products and body care services are not included.

Structure:

The market consists of 6 different segments:

• The Hair Care segment covers cosmetic products designed for care and protection of the face covering face and eye creams, face scrubs, masks and lip balms.
• The Shower & Bath market includes cosmetic products designed for care and protection of the skin. These incorporate all types of creams and lotions for the body, massage oil, hand and foot care.
• The Oral Care includes cosmetic products used for sun protection of the skin. These incorporates all types of adult sunscreens, sun sprays and after sun lotions.
• The Deodorants cover products designed for the young and for the protection of their skin. These incorporate baby lotion, baby oil, baby powder and sunscreen for babies and children.
• The Shaving covers cosmetic products designed for care and protection of the skin. These cover all types of creams and lotions for face, hand and foot care as well as sunscreen. The products are made from natural ingredients and designed to contain low or minimal amounts of synthetic chemicals content.
• The Natural Personal Care covers cosmetic products designed for care and protection of the skin. These cover all types of creams and lotions for face, hand and foot care as well as sunscreen. The products are made from natural ingredients and designed to contain low or minimal amounts of synthetic chemicals content.

Additional Information:

The market comprises revenue, average revenue per capita and sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). For more information on the displayed data, click the info button on the right side of each box.