Average revenue per unit (ARPU) in the ebooks segment of the media market Japan 2019-2029

The average revenue per reader in the 'eBooks' segment of the media market in Japan was forecast to continuously increase between 2024 and 2029 by in total 2.1 U.S. dollars (+1.99 percent). After the fifth consecutive increasing year, the average revenue per reader is estimated to reach 107.36 U.S. dollars and therefore a new peak in 2029.

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Average revenue per unit (ARPU) in the ebooks segment of the media market Japan from 2019 to 2029

Characteristic	In U.S. dollars
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

eBooks, short for electronic books, refer to digital versions of printed books that are readable on electronic devices such as e-readers, smartphones, tablets, and computers. They offer readers the convenience of accessing and reading a wide range of literature and educational materials digitally, often featuring interactive elements and the ability to adjust font size and style for personalized reading experiences.

Additional Information:

The market comprises revenues, readers, average revenue per user, and penetration rates. Revenues are generated through purchases and subscriptions. Key players in the market are companies, such as Amazon Kindle Store, Apple Books, and Rakuten Kobo.

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