Latin America: shopping app average revenue per download 2023

The average revenue per download ranking in the 'Shopping' segment of the app market is led by Mexico with 22.11 U.S. dollars, while Chile is following with 11.75 U.S. dollars. In contrast, Peru is at the bottom of the ranking with 1.65 U.S. dollars, showing a difference of 20.46 U.S. dollars to Mexico.

The Statista Market Insights cover a broad range of additional markets.

Average revenue per download of shopping apps in selected Latin American countries in 2023 (in U.S. dollars)

Characteristic	Revenue in U.S. dollars
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

The Shopping market contains apps that are tied to major online stores and eCommerce companies. It is no surprise that online shopping giants such as Amazon and Walmart have the most downloaded apps in this category. In addition to facilitating purchases, these apps advertise special deals and promotions. Apps such as eBay and Etsy that facilitate C2C (consumer-to-consumer) transactions are also included. The apps in this category are important components of the trillion-dollar eCommerce market.

Additional Information:

We consider three different sources of revenue:

Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
Paid app revenue from the one-time purchase of an app
Advertising revenue obtained from showing ads within an app

Our statistics include the revenue earned by developers and also the revenue earned by stores through commissions.

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