Romania: social media advertising spending

The ad spending in the 'Social Media Advertising' segment of the advertising market in Romania was forecast to continuously increase between 2024 and 2029 by in total 136.3 million U.S. dollars (+50.63 percent). After the eighth consecutive increasing year, the ad spending is estimated to reach 405.52 million U.S. dollars and therefore a new peak in 2029. Notably, the ad spending of the 'Social Media Advertising' segment of the advertising market was continuously increasing over the past years.

Find further information concerning the ad spending in the 'TV & Video Advertising' segment of the advertising market in Brazil and the reach in terms of listeners in the 'Traditional Radio Advertising' segment of the advertising market in Hungary.

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Social media advertising spending in Romania from 2021 to 2029 (in million U.S. dollars)

Characteristic	Spending in million U.S. dollars
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Supplementary notes

Data provided by Statista Market Insights are estimates.Definition:
Social Media Advertising is a form of online digital marketing in which paid banner and video ad campaigns are run on social media platforms to reach the target audiences. Marketers can promote brands, products, and services and increase purchase intention.

Additional information:
Social Media Advertising comprises advertising spending, users, average revenue per user, and key players. The market only displays B2B spending. Figures are based on advertising spending and exclude agency commissions, rebates, production costs, and taxes. Key players in Social Media Advertising include Facebook, Instagram, Twitter, TikTok, LinkedIn, Weibo, Naver, and Kakao. For more information on the data displayed, use the info button right next to the boxes.

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